Mowjow Appoints Chief Commercial Officer

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Jun 06, 2014, 12:32 ET

LONDON, June 6, 2014 /PRNewswire/ --

- Mowjow (http://www.mowjow.com) appoints Lars Dahlberg as Chief Commercial Officer to drive development and execution of a commercialization strategy.

Mowjow announces today that it has appointed Lars Dahlberg as Chief Commercial Officer to drive development and execution of a commercialization strategy for Mowjow as an early stage gaming company. Lars Dahlberg will be responsible for maximizing commercial capabilities and will be a key member of the Mowjow management team.

(Logo: http://photos.prnewswire.com/prnh/20130729/630444 )

"I am very pleased to welcome Lars Dahlberg to Mowjow. He is an accomplished executive with tremendous industry experience and indisputable record of achievement. He brings extensive experience from leading positions in large international sales oriented organizations with strong brands, customer focus and innovation capabilities," says Andreas Christensen, Mowjow's Executive Chairman & Founder.

Lars Dahlberg (47) is Swedish and has nearly 20 years of experience from the sales and marketing industry, most recently in the capacity of regional director for Scandinavia; followed by five years as country manager in Sweden. Please visit his LinkedIn profile for details.

"With imminent game launch, Lars Dahlberg and his team will have a key role in heading the commercial activities focusing on player acquisition, viral marketing and partnerships, as well as ensuring common and consistent execution and brand experience for all our customers." adds Andreas Christensen.

"I have been in the people-to-people marketing industry for nearly two decades, and never seen something with as great potential as Mowjow. The hard work has been invested to make this insanely simple to experience and enjoy. Now, the timing is perfect to let the rest of the world know about it too. All the big building blocks are in place, and I will be proud to invite you to share the Mowjow experience with us." says Lars Dahlberg.

Lars Dahlberg states further; "Finally, a team needs to be strong all the way; and that's why I am very thrilled to reunite with Priscilla Evora and Sophie Diener who are joining the commercial team in Mowjow. They will run communication with our stakeholders and partners; keeping the good Mowjow going - as they are the best in the business".

London, June 6, 2014

Andreas Christensen
Executive Chairman & Founder

About Mowjow

Mowjow is a social gaming company providing "The game where it pays to be smart." a unique skill based social money game that lies at the crossroads of some of the largest and fastest growing industries - interactive gaming and mobile applications. Mowjow offers a true and unique global social gaming concept with money prizes. Mowjow is based in London, with development teams and operations in several international locations. The Norwegian entrepreneur Andreas Christensen founded Mowjow in 2008.

For further information, please contact:

Mowjow Plc | Tel +44-(0)845-2264-253 | [email protected]