Munchkin, Inc. Launches Over Forty New Products for 2010

NORTH HILLS, Calif., March 10 /PRNewswire/ -- Munchkin, Inc., designer and manufacturer of clever infant and toddler products, today announced the addition of over forty new innovations to the company's portfolio, which includes breakthrough offerings in feeding, cleaning, care, bath and travel.  "At Munchkin, we try to meet the needs of today's parents in every aspect of their lives, from the nursery to the kitchen, bath and car," said Doug Gillespie, Munchkin vice president of marketing. "Most of our products have at least one clever twist that can transform a mundane necessity into a useful delight. Our tagline is 'It's the Little Things,' because we know these little things can make a big difference in parents' lives."

Here are a couple of product highlights from our latest introductions:

• Active Animals Cups:  These BPA-free, spill-proof cups promote healthy and active lifestyles with the colorful Active Animals characters enjoying fun activities such as ballet, baseball, soccer, and skateboarding.
• Stainless Steel Cups:  These trainer, spill proof, and straw cups are made of BPA-free stainless steel and offer double-wall insulation that keep drinks cold, but not little hands.
• Snappy Bottle Tote:   This neoprene tote comes in three stylish prints and provides great insulation for food and bottles. The zipper and adjustable snaps make it easy to carry cups, bowls, bottles, and accessories of various sizes.
• Collapsible Feeding Bowl:  Maximizing space in diaper bags and suitcases is easy with this collapsible feeding bowl. The BPA-free bowl is made from stain-resistant silicone and includes a lid.
• Wood Feeding Set:  This spoon and bowl set made with all-natural wood, is BPA-free, and perfect for worry-free feeding.
• Sprout™ Drying Rack:  Combining style and function, the Sprout™ Drying Rack features a modern design that looks great on any kitchen countertop, while holding all your bottles, cups, utensils, breast pump accessories, and more. The arms hold up to 12 bottles and spin for easy access.
• Flexible Dishwasher Basket:  This mesh dishwasher basket holds on to all of your small accessories while letting water run through for extra cleaning. It includes removable trays to hold more items or collapses to fit in tight spaces.
• Travel Booster Seat: This Travel Booster Seat features a stylish print and legs that can be adjusted to fit the height of growing little ones. It also folds into a travel bag with storage for diapers and supplies, making trips and travel even easier.
• Portable Nightlight:  This soft-glowing nightlight that is shaped like a puppy helps parents during nighttime feeding, diaper changes, and check-ins while the soothing light helps comfort little ones as they go to sleep. The rechargeable, cordless light can be easily moved from room to room.  
• Bubble Monkeys:  These two monkey-shaped bubble wands enable baby to blow his or her own bubbles in the tub.  Great for interactive play in the bath, the toy includes a dip tray that suctions to the wall and bubble solution.

In addition to these new products, Munchkin also recently introduced the revolutionary ARM & HAMMER™ Diaper Pail, by Munchkin, a diaper disposal system that neutralizes odors in the nursery through a patented odor control system with the power of ARM & HAMMER® Baking Soda at its core.  

The aforementioned new Munchkin products are available now in stores nationwide and online at www.munchkin.com.

About Munchkin, Inc.

A privately held company headquartered in North Hills, Calif., Munchkin, Inc. creates baby products that excite, delight and make life easier for today's parents.  Founded in 1991, Munchkin, Inc. has placed great emphasis on innovation, redefining what baby products can be.  As a result, Munchkin has reinvigorated the category with improvements like a 2-in-1 design on bottle brushes as well as pioneered numerous breakthroughs like the ARM & HAMMER™ Diaper Pail, by Munchkin, which neutralizes odors in the nursery through a patented odor control system and White Hot Technology® that lets moms know if the bath water or the car is too hot. In January of 2010, Munchkin purchased Lindam, the U.K.'s top baby safety brand and leading international developer of nursery products.  Munchkin owns over 100 patents and has over 40 additional patents pending.  The company has won over 30 industry awards, including the coveted Target® Corporation Partner Award of Excellence. Endorsed and recommended by lactation consultants, medical professionals, toy specialists and parents, Munchkin products can be found at more than 25,000 retail outlets internationally. For more information, visit www.munchkin.com.

SOURCE Munchkin, Inc.