My Eye Media forms Strategic Partnership with Roush Media to Provide Digital Cinema Quality Control

Oct 30, 2015, 17:20 ET from My Eye Media

BURBANK, Calif., Oct. 30, 2015 /PRNewswire/ -- My Eye Media, the premiere quality-control post-production facility headquartered in Burbank, CA, has announced a strategic partnership with Roush Media. Also located in Burbank, Roush Media is an innovative post finishing and color-grading house that specializes in 4K Digital Intermediate Color Grading and Digital Cinema Mastering.

My Eye Media will be using the new, leading-edge theater at Roush Media, combined with the technical expertise of My Eye Media QC operators, to evaluate and complete a comprehensive review of Digital Cinema Packages (DCPs) for theatrical exhibition and archival preservation.

"We're expanding our service lines to include and review Digital Cinema QC," said Ken Kiers, Executive Vice President of My Eye Media's Post Production Services. "Once we have received a Digital Cinema Package from our clients, it is first validated at My Eye and checked rigorously for Digital Cinema compliancy. Then the encrypted package is written to a DCI formatted CRU drive and delivered to Roush Media with the KDM security key sent separately. This new partnership will allow us to use Roush Media's state-of-the-art theater to complete the most advanced analysis of the Digital Cinema Package."

According to Keith Roush, CEO and Senior Colorist of Roush Media, "Our Company has been handling quality Digital Cinema Mastering for many years. This new strategic partnership will bring together the best of both company's expertise and technology. It is a perfect harmony for our clients."

"We uniquely combine Creative Processes with Technical Processes," Roush continued, "to ensure that our clients' projects look good. Our facility and services incorporate the latest technology and use of top creative talent to create stunning images and value on the screen."

My Eye Media CEO and founder Michael Kadenacy stated, "This collaborative partnership will allow us to expand both the technical and technological QC capabilities of our company that our clients fully appreciate and expect."

About My Eye Media
My Eye Media is the leader in quality assurance, technical analysis and testing of all formats of digital motion picture content. The company's deep understanding of the technical intricacies required for the digital landscape makes its work critical to major film studios, cable and satellite channels, streaming media providers and content library owners. My Eye Media was founded in 2004 and is the most advanced and experienced digital-file testing company in the world. The company operates from its 20,000-square-foot, state-of-the-art facility, headquartered in the heart of the post-production district in Burbank, California, and it has offices in New York and Tokyo. My Eye Media also manages a global workforce of technicians. More information at

About Roush Media
Roush Media is a boutique post-production company providing finishing services for Film, TV, Music Videos and Commercials. Specializing in On-set Dailies, Digital Intermediate, and Digital Cinema Mastering for file based projects, our staff goes above and beyond your expectations to provide you with the best quality and creative work. Every project is different; managing workflows from acquisitions to delivery is another one of the specialties we provide to our clients. To distinguish ourselves we are not your corporate-owned, bottom-lined facility; we are artist driven and use art and science to give your project impressive color, done right. More information at


SOURCE My Eye Media