MyBankTracker.com Introduces Bank Deals Section to Facilitate Users' Search for Best Interest Rates and Special Promotions

Free, Easy-to-Use Web Portal Monitors Competitive-Conscious Local and Regional Banks' Offerings, Broadening Consumer Choices with Continually Updated Information

Jun 29, 2010, 12:00 ET from MyBankTracker.com

NEW YORK, June 29 /PRNewswire/ -- Market volatility resulting from foreign governments' financial solvency, continued high unemployment and jitters over whether signs pointing to a budding economic recovery are real or imagined are just a few worries that can keep consumers awake at night. Competitively squeezed banks offering microscopic interest rates on CDs, savings, checking and money market accounts, while withholding every last dime of mortgage and home equity interest, compound consumers' stress and uncertainty about whether their money is working as hard for them as they're working to earn it.

To help allay consumers' fears, while quickly and easily pointing them toward a wide range of banks' promotional deals, MyBankTracker.com has added "Bank Deals" to its web portal. The two-year-old site has already been providing users the ability to rate and review banks, compare interest rates and obtain detailed information about a myriad of savings and investment options. Bank Deals gives consumers the additional ability to search for deals based on the most popular and latest promotional offerings; search by geographic proximity, and discover the very latest being offered.

"Bank Deals is being introduced in response based on our consumers' feedback and we anticipate this feature will be one of our site's differentiating features," said Alex Matjanec, co-founder of MyBankTracker.com. "Banks are aggressively working to recruit customers with a variety of promotional cash offers and gifts. Bank Deals will give MyBankTracker.com visitors the ability to search for and locate offers through an easy accessible repository of continually updated information at more than 1,000 banks across the country."

MyBankTracker.com's user friendly interface and its use of easily understood descriptions, for complex financial offerings and terms, makes it a consumer-friendly and consumer focused banking information site.  It not only focuses on the large mainstream banks but also smaller community banks, those often ignored on similar websites.

"Many of the smaller banks offer promotional gifts like iPods, as well as other electronics or consumer products," Matjanec said.  "For certain population segments—including those opening accounts based on branch proximity and the number and location of ATMs—these deals may provide the consumer incentives versus marginal changes in interest rates. Everyone's offering some kind of deal. Bank Deals makes it as easy as possible for consumers to find the kind that most appeals to them."

Bank Deals is the latest in a continuing series of MyBankTracker.com enhancements. Earlier this month, the site launched a review system that enables users to rate banks on a one- to five-star scale on such characteristics as customer service, service fees and dispute resolutions. This social aspect of the site empowers consumers and indirectly provides feedback to banks that can possibly lead to new programs or policy changes.

MyBankTracker.com's iPhone app also provides users with email alerts and updates on two, three or more daily Bank Deals, eliminating the need to go online for the latest bank promotion information. The app also helps mobile customers locate branch and ATM banking locations in their vicinity, and stay in touch on the latest industry news.

For more information about MyBankTracker.com, visit http://www.mybanktracker.com/bank-deals.

About MyBankTracker.com

MyBankTracker.com helps consumers make informed banking decisions and save money. The site fills a void by providing a transparent, accurate and consistent source of online banking information that continuously adapts to meet the changing needs and interests of consumers, making it a uniquely user-driven financial site. With transparency as its guiding principle, MyBankTracker.com gives users a social tool to access banking information, ask financial questions, voice opinions and share experiences on neutral turf. Headquartered in New York City's DUMBO neighborhood, the site was launched in 2008. For more information, visit www.mybanktracker.com.

SOURCE MyBankTracker.com



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