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MyMenu Brings Concept and Offering to The Andersons, Inc.

The Unique Flash Frozen Food Retailer will Establish a Presence in The Andersons Stores Beginning this Fall.


News provided by

MyMenu Inc.

Oct 05, 2010, 08:30 ET

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CHICAGO, Oct. 5 /PRNewswire/ -- MyMenu Inc., a Chicago-based frozen grocery retailer that offers hundreds of delicious easy-to-prepare meal ideas in one easy-to-navigate aisle, announced today that it is expanding its presence through the addition of MyMenu departments to The Andersons Store locations. The Andersons, Inc. currently operates six retail stores in Ohio. Throughout the fall of 2010 MyMenu will establish a presence in three of The Andersons Stores, located in Toledo, Maumee and Columbus, Ohio, with additional stores to be announced in 2011.  MyMenu currently operates six corporate stores in Madison, WI, and Fort Wayne, IN.

(Logo: http://photos.prnewswire.com/prnh/20090209/NY68258LOGO )

(Logo: http://www.newscom.com/cgi-bin/prnh/20090209/NY68258LOGO )

The Andersons Stores have been offering a quality shopping experience to customers since 1952 through a wide variety of home improvement, general merchandise, outdoor lawn care products, specialty foods and wines. MyMenu departments within each of The Andersons Stores will retain the unique and convenient look and feel of a typical MyMenu location. Friendly knowledgeable MyMenu staff will provide one-one-one personalized service to help customers plan a home-style meal in minutes, offer meal preparation tips and menu suggestions—maintaining the outstanding level of customer service MyMenu customers have grown to love. The Andersons Store customers will be able to find hundreds of delicious products behind the MyMenu freezer doors; ranging from appetizers, to succulent chicken, steaks hand cut by master butchers, decadent desserts, great party foods and more—all flash frozen at the peak of freshness and easy to  prepare in the comfort of your home.

"As a retail organization focused on providing the highest quality foods and exceptional customer service to consumers, we're thrilled to bring our concept into The Andersons stores, an organization that exemplifies retail and service excellence," said Gary Decatur, President and COO of MyMenu.

"MyMenu has been following a roadmap towards expansion since the launch of our brand, and we could not be more excited about this significant milestone. Consumers in Madison, WI, and Fort Wayne, IN, have made us the best part of their meal planning and grocery shopping experience for nearly two years. We look forward to now becoming part of cherished meal-time traditions in Columbus and Toledo," added Jennifer Dodd, U.S. Divisional Vice President of MyMenu.

"We are very excited to bring the MyMenu concept into our stores and pleased to be able to offer a quality frozen food program to our customers," said Dan Anderson, President, Retail Group, The Andersons, Inc.

Receiving a great reception from consumers in Madison, WI, and Fort Wayne, IN, where the company opened its first stores, MyMenu has moved into a franchising phase of operations, as well as pursuing a retail co-branding strategy. MyMenu is now offering unit franchise opportunities in Madison and Fort Wayne, as well as area representative opportunities throughout the Midwest.

The MyMenu concept offers franchisees and area representatives an excellent business opportunity, with a highly developed infrastructure and industry best practices in quality control. MyMenu stores have been developed specifically for the U.S. and are based on the highly successful award-winning, national chain, M&M Meat Shops – Canada's leading specialty food retailer, which is regularly celebrated for its growth and market penetration. Four hundred and sixty seven M&M Meat Shops stores operate from coast-to-coast in Canada, which has a population of 33 million and is approximately the size of California. M&M Meat Shops is also recognized as one of the most successful franchise networks in North America, supported by close to 30 years of M&M Meat Shops franchising success.

About MyMenu Inc.

MyMenu is a new grocery shopping experience launched in the U.S. based on the M&M Meat Shops concept, a trusted and award-winning Canadian retailer, specializing in high-quality flash frozen foods and meals and celebrated for its tremendous success and commitment to the community. MyMenu offers hundreds of meal ideas for today's busy families in just one aisle, with products ranging from succulent steaks to delicious desserts and meal ideas. MyMenu stores are currently open in Madison, WI, and Fort Wayne, IN. MyMenu has plans to open more stores in the Midwest, and has unit franchise opportunities available in Madison, WI, and Fort Wayne, IN. Area representative opportunities are currently available in North Dakota, South Dakota, Nebraska, Minnesota, Iowa, Missouri, Wisconsin, Illinois, Michigan, Indiana, Ohio, Pennsylvania, Kentucky, and Tennessee. For information on MyMenu, including franchising opportunities, meal ideas, recipes and entertaining tips, please visit www.MyMenu.com.

About The Andersons, Inc.

The Andersons, Inc. is a diversified company with interests in the grain, ethanol and plant nutrient sectors of U.S. agriculture, as well as in railcar leasing and repair, turf products production, and general merchandise retailing.  Founded in Maumee, Ohio, in 1947, the company now has operations across the United States, in Puerto Rico, and has rail equipment leasing interests in Canada and Mexico. For more information, visit The Andersons online at www.andersonsinc.com.

SOURCE MyMenu Inc.

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