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MyNews.is Launches World's First Personalized Discovery Magazine

Inspired by the beauty of print and native iPad apps, MyNews.is brings this experience to every device; Along with a new algorithm, designed to discover articles, MyNews.is will transform the online reading experience


News provided by

MyNews.is

Sep 17, 2012, 09:38 ET

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SAN FRANCISCO, Sept. 17, 2012 /PRNewswire/ -- Today, at the Madrone Studios in San Francisco, MyNews.is (http://www.mynews.is/) has been launched to the world. Founded by Christian Puricelli, former CEO of Onrest Web Services, and Filmon Ghirmai, MyNews.is began a quest today to transform how people discover and read news articles.

MyNews.is is a personalized discovery magazine, that lets people discover news that is of interest to them. Users choose their categories and sources that interest them and then rate these sources. MyNews.is then selects news stories that may interest the user.

The algorithm that selects the news stories for the user has been designed from the ground up to encourage discovery, and to avoid over-filtering. It analyzes over 50 different factors to determine the right order in which to show the articles. As well, the user will always have complete control over the inputs into the algorithm.

MyNews.is is available in a basic web version or through a web app. With the web app MyNews.is is the first company to make available a beautiful magazine-like reading experience for all devices, that will look like a real magazine. Readers can open the app fullscreen and can simply slide between different articles, like they would with a real magazine. Because of that readers no longer have to scan long lists of posts, making it for them easier to read news online.

Video of the Launch Keynote: http://youtu.be/WL_t6v3AXKw
Fotos: http://flic.kr/ps/2k42NN

About Madrone Studios

Madrone Studios (http://www.madronestudios.com/) is a new media production house and green event space with green event planning capabilities in the SOMA district of San Francisco focusing spreading the message of eco-economic sustainability. Our digital production goals are to create inspiring multi-media content that educates people about social and environmental issues and teaches them what they can do to make a difference. Our event production goals are to host and/or organize talks, workshops, seminars, conferences, meetings and performances so that we can document and broadcast educators and artists sharing their wisdom concerning the environmental and social issues at hand. At Madrone Studios we are committed to being green wherever and whenever possible.

For further information about MyNews.is, contact Christian Puricelli ([email protected], +41(0)774497153).

This press release was issued through eReleases® Press Release Distribution. For more information, visit http://www.ereleases.com.

SOURCE MyNews.is

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