Nantucket Whaler Apparel Line Launched

Jul 21, 2015, 10:00 ET from Nantucket Whaler

NANTUCKET, Mass., July 21, 2015 /PRNewswire/ -- To provide discerning shoppers with an alternative to mass merchant apparel, WhalerUSA today announced the release of its new line of lifestyle apparel, Nantucket Whaler. The line was released for sale in June at www.wearingwhales.com and at select retailers. 

Nantucket Whaler offers a selection of classic, well-crafted apparel for all seasons including made in New England oxford shirts, 8 oz. cotton pique polo shirts, and heavyweight striped rugby-hoodies—all embroidered with the Nantucket Whaler logo. Additional outerwear and weather gear is expected in months ahead. 

"We are excited to introduce Nantucket Whaler and deliver the quality, feel and resiliency of classic apparel of yesteryear," said co-founder of WhalerUSA, Rich Turer. "Nantucketers are fiercely independent, build things to last, and wear things forever. That is the spirit upon which we founded this collection."

Nantucket Whaler apparel is designed on and shipped from the faraway island, known as "The Grey Lady."  Added co-founder Bill Kupper, "Nantucket Whaler apparel is not about fashion. It's about wearing well-crafted comfortable and unpretentious clothing that is differentiating. Our customers understand that and Nantucket Whaler works hard to strike the right balance in every garment we offer." 

From product design, to website development, to social media, Nantucket Whaler has been a family affair. "In addition to our families, we have been fortunate to have some of our favorite people from Nantucket involved in our launch," said Kupper. "You can find these Nantucketers on our website and featured in our advertising – adding to the authenticity we seek to deliver in everything we do" said Bill Kupper.

Nantucket Whaler apparel and rugby-wear were inspired by the whaleship Nantucket, which launched from the Brant Point Shipyard in 1837, and saved the crew of the Ann Alexander after it was sunk by a sperm whale in the South Pacific. Thirty years earlier, the whaler Essex was stove by a whale in the same area. Its story is featured in the upcoming Ron Howard movie In the Heart of the Sea, adapted from Nantucket author Nathanial Philbrick's bestseller.

For more information about this new lifestyle apparel line, Nantucket Whaler, visit www.wearingwhales.com.

Photo - http://photos.prnewswire.com/prnh/20150720/238656

 

SOURCE Nantucket Whaler



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