NASHVILLE, Tenn., May 3, 2016 /PRNewswire/ -- Armed Services Mutual Benefit Association (ASMBA), life insurer to the military sector since 1963, announced today the relaunch of its charitable arm under the name Overwatch Alliance.
Formerly called ASMBA STAR Foundation, Overwatch Alliance will intensify its ongoing efforts to fund small, grassroots organizations catering to military personnel and their families. ASMBA will not be accepting new insurance clients but will continue to service existing plans.
"This is about neighbors helping neighbors, serving people you know," said Carter Howard, a founding member of Overwatch Alliance's board of directors. "It may feel small in scope, but we have found this is the most impactful way to assist veterans and military families."
ASMBA began as a life insurance provider for soldiers unable to get coverage before heading off to war. In 2006, the ASMBA board of governors and advisors expanded the company's mission, founding ASMBA STAR Foundation to meet the even greater needs of the military community.
ASMBA STAR Foundation has supported non-profit organizations across the country, including: Smoky Mountain Service Dogs in Tennessee, which supplies mobility assistance service dogs for veterans; Honoring Our Veterans in Wyoming, which organizes retreats designed to promote healing through outdoor, recreational opportunities for combat wounded veterans; and the Patriot Foundation in North Carolina, which provides scholarships for children of soldiers who have been wounded or killed. "These are the kinds of programs national organizations are not nimble enough to address," said Howard.
Overwatch Alliance's board of directors include active duty, military professionals and veterans who serve without pay and donate financially. In the last decade, the organization has disbursed nearly $2.5 million in grants across the United States. Overwatch Alliance, mainly seeded by ASMBA profits to date, will actively solicit support.
To learn more about Overwatch Alliance, or to donate, visit: overwatchalliance.org
ABOUT OVERWATCH ALLIANCE:
Overwatch Alliance is a 501(c)(3) not-for-profit dedicated to meeting the rapidly growing financial, physical, emotional and psychological needs of our military community. They know that some of the most important work in fulfilling those needs is being done by grassroots organizations. Overwatch Alliance is committed to providing grants to those operating community-based programs that are healing our nation's heroes.
CONTACT: Dana Meeks, firstname.lastname@example.org, 615-321-3211
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SOURCE Overwatch Alliance