NATIONAL POLL: Voters Support Full Insurance Coverage for Breast Imaging

 Republican voters overwhelmingly support eliminating out-of-pocket costs for breast cancer imaging to allow for early diagnosis, more lives saved

WASHINGTON, Oct. 9, 2025 /PRNewswire/ -- Voters agree that health insurers should cover the full cost of all recommended breast imaging, not just routine screening mammograms, according to new national poll results. Ninety percent of respondents expressed support for the bipartisan Access to Breast Cancer Diagnosis Act, S.1500, H.R. 3037, which would require private health plans to cover diagnostic and supplemental breast imaging at no cost to patients. 

Voter Attitudes toward Breast Imaging Access

Voters strongly support coverage at no cost to patients, particularly when:

• Additional diagnostic imaging is needed after a patient receives suspicious or inconclusive results from initial imaging (94%)
• Supplemental imaging such as an MRI and ultrasound is recommended for a high-risk patient (92%)

Voter Support for the ABCD Act

Ninety percent of polled voters supported the ABCD Act once the bill's provisions were explained, specifically because the bill:

• Helps women get the answers they need sooner, when survival is more likely and health care costs are less (85% support)
• Would expand access for rural, lower-income, Black and Hispanic women, who are more likely to skip follow-up care due to cost (70% support)

More than half (53%) reported being more likely to vote for a member of Congress who supports the legislation. 

At least 30 states including Florida, Massachusetts, New York, Pennsylvania, and Louisiana have taken action to eliminate patient cost sharing for diagnostic and/or supplemental imaging—with little-to-no impact on insurance premiums.

Early detection of breast cancer saves lives. When caught early, treatment is more effective, less invasive, and far more likely to result in a positive outcome – with an estimated 98% survival rate when detected early. Yet 1.1 million women delayed or skipped necessary breast imaging in 2024 alone simply because they couldn't afford it.

About the National Poll
The Alliance for Breast Cancer Policy commissioned the national survey of 1,000 Republican primary voters. Data was collected via phone and SMS/text interviews during July and August 2025.

Quote from Molly Guthrie, VP, Policy & Advocacy at Susan G. Komen: "Patients shouldn't have to choose between financial stability and lifesaving care. The ABCD Act fills a critical gap in early detection, and these findings reinforce why eliminating imaging costs is essential."

About the Alliance for Breast Cancer Policy 
Launched by Susan G. Komen, the Alliance for Breast Cancer Policy unites 29 advocacy organizations to transform breast care through policy innovation.

SOURCE Alliance for Breast Cancer Policy