National Safety Council and Carma Project Announce Collaboration to Address Unrepaired Vehicle Recalls
Carma's "direct-to-vehicle" recall identification technology latest addition to NSC's growing Check To Protect initiative
Sep 22, 2020, 09:00 ET
COSTA MESA, Calif., Sept. 22, 2020 /PRNewswire/ -- The National Safety Council (NSC) and safety technology platform Carma Project today announced a collaboration focused on reducing the number of open safety recalls on the road. Moving forward, NSC will deploy Carma's newest recall identification technology as a part of the "Check to Protect" safety initiative.
Carma Project's new technology utilizes proprietary license plate recognition cameras mounted on specially designed cars to identify vehicles affected by open safety recalls. This innovative technology is able to scan up to 1,500 vehicles an hour for open safety recalls. Once a vehicle with an open safety recall is identified, a custom notification is placed on the affected vehicle's windshield to alert the owner about the issue and explain how to get their car fixed.
"The Check To Protect coalition has reached millions of vehicle owners encouraging them to check for recalls and schedule free repairs whenever necessary, and this innovative technology from Carma Project allows us to do even more," said Nick Smith, chief operating officer and chief strategy officer at the National Safety Council. "Safety is more important than ever, and we want anyone with an unrepaired recall to take action and get it fixed for free."
This latest innovation by Carma Project is designed to address the deadly Takata airbag recall—the largest and most complex safety recall in U.S. history, according to the National Highway Traffic Safety Administration (NHTSA). The Takata airbag recall affects 19 different automakers — with impacted manufacturers including Honda, Ford, General Motors, Fiat-Chrysler (FCA), Nissan, Mercedes-Benz, BMW, Subaru, Toyota, and more.
In the first recall check event conducted in partnership with the National Safety Council, Carma checked over 11,300 vehicles for open safety recalls in Orange County, California, in just one day. As a result, Carma notified 338 vehicle owners about their vehicle's open Takata airbag recall – many of which had been under dangerous recall for years. The effort also identified an additional 2,000 other open, non-Takata recalls.
"By creating a scalable solution that allows us to go directly to vehicle owners, we've been able to find and notify thousands of people driving at-risk vehicles throughout the country during our initial tests alone," said Carma Project CEO Fabio Gratton. "By supporting the NSC's Check To Protect mission, we'll be able to help thousands more."
Led by NSC and founding coalition partner Fiat Chrysler Automobiles, Check To Protect launched in the summer of 2017 to address the 53 million vehicles on U.S. roads with unresolved safety recalls. Of those, many contain one of the projected 63 million Takata airbags recalled through the end of 2019.
About the National Safety Council
The National Safety Council is America's leading nonprofit safety advocate – and has been for over 100 years. As a mission-based organization, we work to eliminate the leading causes of preventable death and injury, focusing our efforts on the workplace, roadway and impairment. We create a culture of safety to not only keep people safer at work, but also beyond the workplace so they can live their fullest lives.
About Carma Project
With a community of over 25,000 safety Ambassadors, a growing fleet of camera-equipped vehicles, retail partnerships, and online influencers, Carma's industry-first outreach solutions provide automotive manufacturers, independent repair facilities, and automotive dealers access to the first-ever direct-to-vehicle Safety Network designed to accelerate consumer response to critical automotive recalls.
SOURCE Carma Project
