MISSISSAUGA, ON, Aug. 4, 2011 /PRNewswire/ - Samsung Mobile Canada is giving
Torontonians five more great reasons to hit the street for its pop-up
concert this evening. At tonight's free concert featuring The Midway
State and the Arkells, fans will get the chance to use their artistic
flare to win five soon to be released Samsung Galaxy Tab 10.1s.
Last year, approximately ten thousand people gathered at Union Station
for free a concert presented by Samsung Mobile, which featured a hugely
popular indie band. This year, Samsung is once again bringing great
indie bands to music fans and has added a contest to the celebration to
increase the anticipation for its soon to be released Samsung Galaxy Tab 10.1.
"Samsung is thanking Torontonians for helping make it the Android vendor
of choice in Canada with this free pop-up concert, plus the chance to
win our new Galaxy Tab 10.1 that has tech enthusiasts buzzing," said
Paul Brannen, vice-president of Samsung Mobile Canada. "The Samsung
Galaxy Tab 10.1, with its unparalleled screen and dual core processor,
is the ideal tool for enjoying music videos on, so we are asking
Torontonians to be part of making the new video for The Midway State's
hit single Atlantic in celebration of the device."
Remaking the Atlantic
Five lucky people will win the Samsung Galaxy Tab 10.1 by showing off
their artistic talents for creating music videos. Individuals who want
to enter the contest should join music fans at tonight's concert and
film or take photos of The Midway State performing their new song, Atlantic, then submit them to www.samsung.com/videomashup. Winning entries will be used in Samsung's final video mash-up of
The final video for Toronto will be posted online on August 22 for
Canadians to vote on, and the winners will be announced on August 29.
What's a party without a loot bag?
Along with the chance to win the new tablet, 50 social media savvy
concert goers will leave with surprise bags of Samsung swag. To win,
consumers should stay tuned to Samsung Mobile Canada on Twitter and Facebook for details and follow #samsungsecret
The free pop-up concert featuring The Midway State and the Arkells kicks
off this evening at 5:30 p.m. at the corner of Wellington Street and
Blue Jays Way in Toronto.
About Samsung Electronics Canada Inc.
Samsung Electronics Canada, Inc. (SECA), a wholly owned subsidiary of
Samsung Electronics Co., markets a broad range of award-winning digital
consumer electronics, information systems, telecommunications and home
SECA upholds Samsung's mission to provide consumers with innovative
digital convergence products that possess exceptional technology,
quality, features, performance and value. The company oversees the
Canadian operations of Samsung's consumer electronics and home
appliance division, as well as its wireless terminals and information
Samsung has been a global TOP sponsor of the Olympic Games since 1997
and has been a presenting sponsor of the Olympic Torch Relay from 2004
to 2008. Samsung is also a proud sponsor of Hockey Canada, Stars on Ice
and is the official HDTV sponsor of the NFL.