LONDON, Oct. 27, 2016 /PRNewswire/ -- A Customer Perspective
This study is derived from a survey of IT decision makers around the world across multiple industries. It provides insightful information on what drives investment in IT solutions, the IT-related challenges that organizations face today, and most importantly, plans for IT budgets. Technologies covered include Enterprise Mobility Management, Social Media Management & Marketing Tools, eCommerce/mCommerce, Unified Communications & Collaboration, Infrastructure and Data Centers, Big Data and Analytics, Digital Marketing, Customer Experience Management, Cybersecurity, Internet of Things (M2M), ERP/Supply Chain Management/HR Management. There is section on Internet of Things that explores drivers, challenges, and different phases of implementation. End user companies will be able to benchmark themselves with regard to IT investments while IT companies will learn how to gain a competitive advantage over the next few years.
Excerpts from study:
-The top IT challenges for respondents are dealing with security threats, aligning IT with business goals, and ensuring network stability/reliability.
-CIOs are more concerned than CEOs about dealing with security threats, aligning IT with business strategies, and migrating to the cloud.
-Reducing operating costs drops significantly as an important driver over the next few years. Improving customer experience, gaining a competitive advantage, and improving collaboration become far more important considerations when making IT decisions.
-Today, the most commonly deployed IT tools focus on cyber security, social media, and the customer experience. In two years, they will focus on the Internet of Things (IoT), big data and analytics, and mobility management.
-Social media tools and eCommerce have the biggest impact on revenues, but investments in infrastructure and data centers are more likely to help reduce costs across the organization.
-CIOs find big data and analytics solutions to be most valuable for impacting revenue growth. CEOs are most satisfied with social media solutions.
-Enterprise mobility management is considered a highly powerful solution for impacting revenues in several sectors in Asia Pacific.
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