Neolith® Group makes a strategic investment with Techsize®, consolidating its leadership position in sintered stone industry for China
CASTELLON, Spain, Sept. 8, 2021 /PRNewswire/ -- Neolith®, global leader in sintered stone industry, announces a major investment in China. With this operation, Neolith® and its partner Techsize®, will bring to life a new company fully dedicated to the Chinese domestic market. This operation will consolidate Neolith's leadership position in one of the largest domestic markets in the World.
Techsize® has been collaborating with Neolith® for many years, representing annually 175.9 million RMB (23 million euros) of domestic retail turnover*. With this investment, Neolith® Group and Techsize® will capitalize the business opportunity together with the 34 local distributors.
Currently Neolith's business in China is structured under 3 main pillars: Kitchen & Bath retailers, with presence in over 3,700 points of sale; top architectural and interior design projects developed with key construction companies in China; and furniture industry, an exponentially growing business. To complete a 360º experience through the multiple applications, the brand has 40 exclusive flagship stores in the main cities across the country.
"This alliance recognizes the excellent work done by Techsize® and our local distributor partners during many years. The growth opportunity that Neolith® has in China is huge, and this partnership will unleash our full potential creating value for all stakeholders," said José Luis Ramón, CEO of Neolith® Group.
Leon Liang, CEO of Techsize® said: "This new agreement with Neolith® Group represents a unique business opportunity for Techsize® and all our domestic distributors to maximize our growth potential, delivering the best-in-class product together with a leading brand".
*175.9 million RMB represents turnover in 2020.
About Neolith:
Founded in 2009, Neolith, the market-leading brand of Sintered Stone, is a revolutionary product category which has become a material of choice for architects, designers, specifiers and fabricators.
This pioneering material can be specified for the most demanding interior and exterior building projects. Combining high-definition detailed decoration with high-performance qualities, Neolith offers the triple reassurance of strength, beauty and longevity.
What is Sintered Stone?
Sintered Stone is a 100% natural material based on granite minerals, glass minerals and natural oxides:
- Granite Materials: Giving hardness and strength to the surface
- Glass minerals: Which ensures chemical stability
- Natural oxides: Which deliver chromatic properties
How is Sintered Stone produced?
Neolith is produced using the very latest in sintering technology, replicating the thousands of years' process by which natural stone is formed in a matter of hours.
The raw materials which form the slab are first subjected to extremely high pressure, going through a pressing machine where a weight of 400 bars is applied. In the second phase of the process, the slab goes through a kiln where temperatures reach more than 1200° C (2200° F).
This process of ultra-compaction creates full-body surfaces with unique technical features.
Performance
Tried, tested and trusted, Neolith's combination of realism, high performance and versatile formats make it a go-to material for architects, designers, specifiers and fabricators.
Applications
Neolith is the optimum surfacing material for both indoor and outdoor applications. From a skyscraper façade to a kitchen countertop, Neolith's physical and mechanical characteristics deliver ultimate performance, unmatched beauty and long-term value.
Website: https://www.neolith.com
SOURCE Neolith
Share this article