Netflix And DreamWorks Animation Launch First Ever Netflix Original Series for Kids

LOS ANGELES, Feb. 12, 2013 /PRNewswire/ -- Netflix, Inc. (Nasdaq: NFLX) and DreamWorks Animation SKG, Inc. (Nasdaq: DWA) today announced they will create the first ever Netflix Original Series for kids.  Based on the highly-anticipated DreamWorks Animation movie Turbo, premiering in theaters this summer, the Netflix series Turbo: F.A.S.T. (Fast Action Stunt Team) debuts exclusively this December in the United States and across the globe in the 40 countries where Netflix offers its service.

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"Families love Netflix, so creating an original series for kids was a natural for us. And we're doing it in a big way by adapting Turbo, this year's DreamWorks Animation summer tentpole movie," said Ted Sarandos, Chief Content Officer of Netflix. "DreamWorks Animation has a long track record of creating incredibly successful characters and stories that delight people of all ages. We're thrilled to add Turbo the series as well as all new DreamWorks Animation films, starting with their 2013 slate, to Netflix."

"Netflix boasts one of the largest and fastest-growing audiences in kids television. They pioneered a new model for TV dramas with House of Cards, and now together, we're doing the same thing with kids' programming," said DreamWorks Animation's Chief Executive Officer, Jeffrey Katzenberg.  "DreamWorks is thrilled to be part of the television revolution."

DreamWorks Animation's Turbo is a high velocity 3D comedy about an ordinary snail who dares to dream big – and fast.  After a freak accident miraculously gives him the power of super-speed, Turbo kicks his dreaming into overdrive and embarks on an extraordinary journey to achieve the seemingly impossible: competing in the Indianapolis 500.  The film, which stars Ryan Reynolds, Paul Giamatti, Michael Pena, Luis Guzman, Bill Hader, Richard Jenkins, Ken Jeong, Michelle Rodriguez, Maya Rudolph, Ben Schwartz, Kurtwood Smith, Snoop Lion and Samuel L. Jackson, comes to theaters on July 19, 2013.

Turbo's pursuit of racing greatness continues in Turbo: F.A.S.T.: an episodic animated television series that picks up where the feature film leaves off.  It showcases the world-traveling exploits of our snail hero and his tricked-out racing crew as they master outrageous new stunts and challenge any villain unlucky enough to cross their path.

In addition to the original TV series Turbo: F.A.S.T., new DreamWorks Animation feature titles will be made available for Netflix members in the U.S. to watch beginning with the studio's 2013 film line-up.

In 2012, Netflix members streamed more than 2 billion hours of kids content.  Always commercial free, the content in the kids section of Netflix was curated in conjunction with ratings and reviews from Common Sense Media, a leading non-profit organization that provides independent, trustworthy ratings, reviews and information to help parents make great media choices.  In addition to character-based selections, the service displays rows of TV shows and movies organized by easy-to-understand genres such as superheroes, princesses, dinosaurs and girl power. The unique Netflix technology provides each member with a personalized experience based on preferences and favorites.

About Netflix

Netflix is the world's leading Internet television network with more than 33 million members in 40 countries enjoying more than one billion hours of TV shows and movies per month, including Netflix original series. For one low monthly price, Netflix members can watch as much as they want, anytime, anywhere, on nearly any Internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.  Learn more about how Netflix (NASDAQ: NFLX) is pioneering Internet television at www.netflix.com or follow Netflix on Facebook and Twitter.

About DreamWorks Animation

DreamWorks Animation creates high-quality entertainment, including CG animated feature films, television specials and series and live entertainment properties, meant for audiences around the world. The Company has world-class creative talent, a strong and experienced management team and advanced filmmaking technology and techniques. DreamWorks Animation has been named one of the "100 Best Companies to Work For" by FORTUNE® Magazine for five consecutive years. In 2013, DreamWorks Animation ranks #12 on the list.  All of DreamWorks Animation's feature films are produced in 3D. The Company has theatrically released a total of 25 animated feature films, including the franchise properties of Shrek, Madagascar, Kung Fu Panda, How to Train Your Dragon and Puss in Boots.

SOURCE Netflix, Inc.