
New Auto Group to Sell Cars Online Using Breakthrough Technology
CLARKSTON, Mich., Dec. 2, 2014 /PRNewswire/ -- Two life-long friends, Katie Bowman Coleman, owner of Bowman Chevrolet in Clarkston, MI and Sam Slaughter, owner of Sellers Buick-GMC in Farmington Hills, MI have merged their dealerships to form the Sellers Auto Group. This new venture, headquartered in Clarkston, will launch a revolutionary technology enabling consumers to buy vehicles online, creating an unprecedented opportunity for car and truck buyers.
"Ninety-five percent of car buyers use the Internet when considering their next lease or purchase," said Katie Bowman Coleman. "We've created YourOnlineDealer.com for customers to not only shop more efficiently, but actually buy or lease online."
YourOnlineDealer.com will deploy technology that enables visitors to work with a live person or "Auto Guide" using two-way video and co-browsing functionality to explore different makes and models, select interior and exterior colors, choose options, value their trade-in and ultimately, buy or lease - all online.
"We want our customers to have a choice," said Sam Slaughter. "They now have the option of visiting one of our four showrooms or going online to YourOnlineDealer.com to experience the same high level of service they would receive in our dealerships. It's simple: buy what you want, how you want, at the price you want, whether it's in the dealership or online."
To learn more about this new online car buying experience, visit www.YourOnlineDealer.com.
About Sellers Auto Group
Ranked as a Top 100 dealer group to work for by Automotive News, the Sellers Auto Group portfolio includes Sellers Buick GMC and Sellers Isuzu in Farmington Hills, Bowman Chevrolet and Sellers Bowman Auto Center in Clarkston, and Sellers Subaru in Macomb.
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SOURCE Sellers Auto Group
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