New Billian Benchmarking Tool Offers Hospitals Competitive Analysis

ATLANTA, May 14, 2013 /PRNewswire/ -- Billian's HealthDATA, a Billian Inc. company and a leading provider of U.S. health market information and research services, has announced the release of its new Provider Portal benchmarking database developed specifically for hospitals and health systems.

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Healthcare providers in urban health systems and rural hospitals alike are looking for ways to remain competitive as they face unprecedented challenges, including federal regulations and deadlines, IT implementations, shrinking reimbursements, market consolidation, and a flood of newly insured patients coupled with a short supply of primary care physicians.

Benchmarking operational, financial and clinical performance against national peers and local competitors will be key to the sustained success of these organizations. Digging through comprehensive hospital business intelligence, however, is a time-consuming process that typically takes a backseat to clinical care.

The Billian's HealthDATA Provider Portal offers acute-care professionals single-source access to more data points on U.S. health facilities than any other resource, featuring 360-degree views into performance metrics across their hospital and 5,000+ peer facilities.

"In the last six months, we have heard from providers time and again that they need to know what is going on in their market in order to remain competitive," says Don Graham, General Manager of Billian's HealthDATA. "We developed the Provider Portal in direct response to that demand. Whether it's a hospital looking to better understand their markets to develop better referral patterns, benchmark quality outcomes against their peers, or better understand service area trends, providers can now leverage the Provider Portal for quick, easy access to this type of information."

The Provider Portal enables hospital executives to:
* Identify competitive advantages for patients and job candidates;
* Hone in on internal and external business threats;
* Reinforce staffing and recruiting with an up-to-date pool of healthcare and physician candidates;
* Pinpoint areas of market loss by region and service line; and
* Uncover opportunities for partnership potential.

For a limited time, Billian's HealthDATA will offer complimentary customized healthcare benchmarking reports to interested facilities that schedule brief, guided online tours of the Provider Portal. Those that demo before July 1 will be entered to win a three-month Provider Portal subscription. Visit www.BilliansHealthDATA.com to register.

About Billian's HealthDATA
Billian's HealthDATA - a Billian Inc. company - is the leading provider of comprehensive market intelligence on the healthcare industry, covering facilities across the continuum of care - from Hospitals to Long Term Care. Billian's dedication to providing high-quality data via products like the Portal, coupled with partner company Porter Research's custom market research services, provides customers with healthcare business intelligence about multiple markets in scaleable formats.

Contact
Jennifer Dennard
Social Marketing Director
Billian Inc.
678 569 4872
[email protected]

SOURCE Billian Inc.