New Book Explains How Businesses Can Gain Insight and Strategy from Formula One Racing

PHILADELPHIA, Oct. 14, 2014 /PRNewswire/ -- Formula One racing is not just one of the world's most watched sports -- with 500 million views worldwide -- it is first, and foremost, a business. Although it may not be immediately obvious what a sport like F1 can teach business leaders, there are plenty of lessons to be offered.

For example, Formula One falls into the manufacturing sector. They design, develop, build and operate a high end product - a Formula One car - which integrates technologies familiar to anyone engaged in aerospace, automotive or IT. And then it is sold - perhaps not in the way most companies sell their product - but sold nonetheless; to sponsors, commercial and technical partners. Lesson one? Focus on client-centricity. 

In The Business of Winning, F1 insider and businessman Mark Gallagher brings together his observations, insights and conclusions from having worked in the industry for over 30 years to provide key lessons relevant for any business or business leader, including:  

• Leadership
• Brand Building
• Team Building
• Change Management
• Innovation
• Performance Management
• Communication

The book is a how-to manual on not just managing, but thriving in a fast-moving, competitive environment. Gallagher brings the drama of F1 business to life in vivid detail and outlines the essential skills that no business or business leader can be without.   

About Mark Gallagher
A journalist turned businessman and media consultant, Mark Gallagher has worked in Formula One for over 30 years --the last 15 as senior executive within the management of Jordan Grand Prix and Red Bull Racing teams and Cosworth high performance engineering. He heads a sports investment group, sits on the board of Status Grand Prix and uses his vast experience of the F1 industry to work with teams, sponsors and drivers. He also makes regular appearances in the media and is an expert pundit and commentator at F1 events with ESPN Star Sports, broadcasting to 24 countries and 36 million F1 fans in Asia.

About the book
The Business of Winning: Strategic Success from the Formula One Track to the Boardroom by Mark Gallagher. Publication date: October 28, 2014, published by Kogan Page. ISBN 978-0749472726, Paperback, 252 pages, $17.95. Also available as ebook 978-0749472733.

For an interview with Mark Gallagher or a guest post, or for a review copy of the book contact: Ashley Simon, (215) 928-9112 or Email

SOURCE Mark Gallagher