DALLAS, Sept. 21, 2011 /PRNewswire/ -- ImageARB (www.imagearb.com), a specialist in communication and positioning strategies for investment advisors, announces its recent formation and launch. The firm brings together accomplished veterans in the areas of fund marketing, capital raising, investor relations and public relations to meet the communications needs of the investment management industry exclusively.
ImageARB's industry veterans understand that public image and visibility can be crucial to a manager's credibility with potential investors. Nevertheless, investment managers often lack specific expertise and time to refine their key messages and promote visibility. While ImageARB's experts shape and enhance clients' public profile, investment managers and other professionals can focus on their core competencies.
ImageARB will be focused in the areas of private equity, hedge funds, venture capital and traditional long only, along with service providers to the industry. The firm's service offerings include strategic positioning, media relations, investor relations infrastructure services, influencer outreach, crisis and issues management, event planning and web development. The firm is uniquely qualified to provide its clients with a comprehensive, integrated solution: the development and communication of key messages in a consistent and legally compliant manner, including marketing collateral, web, traditional media and speaking engagements.
"We believe ImageARB is the only communications company in the marketplace that focuses strictly on the investment advisory community and provides a complete and integrated solution," said Blayn Jackson, president of ImageARB. "Our team has extensive professional experience, as well as a wealth of communications experience and strong media relationships. In addition, having worked in the investment management industry, we truly grasp the importance of visibility to a manager's success but also remain sensitive to the importance of achieving it in a thoughtful and consistent manner."
Jackson continued, "Marketing and public relations in the investment advisor arena have significant legal and compliance implications. This is particularly true following Dodd Frank as a number of managers will become newly registered. As part of ImageARB's comprehensive approach to advisors' communications needs, we are excited to bring inhouse expertise in the regulatory and compliance area to the table."
Based in Dallas and serving clients nationwide, ImageARB is dedicated exclusively to building the reputation and visibility of investment management clients in the areas of private equity, hedge funds, venture capital and traditional long only, along with service providers to the industry. The firm's extensive experience includes fund marketing, capital raising, investor relations and public relations, as well as operations and compliance. ImageARB's complete solutions enable investment managers and other industry professionals to focus on their core competencies. For information, visit www.imagearb.com.