DENVER, April 25, 2011 /PRNewswire/ -- Examiner.com, the insider source for local, is among the launch partners for Facebook's new Send button, released today. The tool simplifies and expedites the sharing of content readers discover on Examiner.com, using a button that distributes a link directly to people they are connected to on Facebook.
"The Send button adds another exciting sharing feature to Examiner.com," said Suzie Austin, SVP of Content and Marketing for Examiner.com. "The plugin makes it easy for people to share articles via direct access to their Facebook friends. This quick and straightforward method is a great way for both our Examiners and their readers to share articles and photos with the most relevant people rather than sharing everything with all their friends on Facebook."
The Send button is now available on all sharable Examiner.com content, with the option to send directly to a friend's Facebook inbox, or to multiple friends in a Facebook Group using the type ahead functionality. There is also the opportunity to insert individual email addresses.
"Our 70,000 contributors continue to produce high-quality local content that is valuable and relevant to the communities in which they live," said Austin. "The addition of the Send button allows for more fluid distribution and promotion of their contributions to the engaged online communities they actively participate in. The traffic we see from Facebook continues to be of high quality—both in session length and return visits—and we expect this plugin will further advance that trend."
This is the second time Examiner.com has been a partner in launching a new Facebook feature. In March Examiner.com implemented the Facebook Comments plugin, allowing users to easily participate in conversations on Examiner.com with their real identity as well as populating the comments in their Facebook News Feed, increasing engagement on both articles as well as the related conversation on Facebook.
Launched in April 2008, Examiner.com serves 244 markets across North America and is the insider source for local. Examiner.com feeds the passion the local community has for its favorite interests, activities and establishments by connecting them with credible and informed contributors who write and share information with the passion and insights only a local insider can. Examiner.com is a division of the Clarity Digital Group, LLC, wholly owned by The Anschutz Company, a Denver-based investment company with a broad array of assets in print and digital media, live sports and entertainment, hospitality, film production and exhibition and wind energy development.
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