New Highline Technical Innovations Website Aimed at Boosting Sales of Groundbreaking Fuel Supplemental System

FARMINGTON, Ark., July 5, 2011 /PRNewswire/ -- Highline Technical Innovations, Inc. (HTI) has announced the recent relaunch of its website, highlineinnovations.com, which has been redesigned to better inform visitors about the company's state-of-the-art product line including the new Wildcat Hydrogen Booster. The website was developed by Adair Creative Group located in Bentonville, Ark.  

"Our vision is to have a website that informs visitors about HTI and allows customers to see the upcoming availability of our products," says HTI Chief Executive Officer Charlton Coats. "We are extremely pleased with the website Adair Creative Group has created and believe this will have a dramatic and positive impact on our revenue streams."

The site revamp is just one of many recent efforts to communicate to the public the wide range of innovations and technologies this Arkansas-based company has to offer. Coats said to look for more announcements in the near future as the company takes measures to increase HTI's visibility as a producer and manufacturer of high quality, economical and environmentally friendly products.

Adair Creative Group will continue to assist in the development of the website as HTI grows and the company's needs change. Both Coats and Adair Creative Group CEO David Adair expect the website to evolve into a full e-commerce site, which will allow customers to order the Wildcat Hydrogen Booster and other products over the web. Adair said he is excited to partner with HTI and sees the site as a great opportunity to inform the general public about how the Wildcat Booster can cut their fuel costs — something he said he was excited to learn about.

"We wanted this new website to educate visitors about the big savings available from this unique product line," said Adair.  "The Wildcat Booster series of products is simply amazing. Whether you own a single car or a fleet of commercial trucks, the Wildcat can make a real impact on your fuel economy bottom line."

About the Wildcat Hydrogen Booster

Typical combustion engines are less than 20 percent efficient in transferring the energy contained in gasoline into usable energy. Only one out of each five gallons of fuel is utilized to power a vehicle; four out of five gallons are lost to heat and friction.  

The Wildcat Hydrogen Booster maximizes fuel efficiency by dispensing a controlled release of hydrogen at a customized level for each engine. When hydrogen is introduced within the engine at an acceptable concentration, a more efficient burn takes place. This allows engines to utilize more energy from fuel-reducing pollutants that usually exit the tailpipe. The exhaust now runs at a lower temperature and reduces carbon, heat and friction. The result is a fuel savings of up to 30 percent and a change of the makeup of gasses being released into the atmosphere.

Visit highlineinnovations.com for more detailed information on how this process works.

About Highline Technical Innovations, Inc.

HTI is a publicly traded corporation (PINKSHEETS: HLNT) dedicated to producing innovative, high quality products that are economical and good for the environment. HTI's subsidiaries include Highline Hydrogen Hybrid Inc., maker of the Wildcat Hydrogen Booster, a supplemental fuel system that increases fuel efficiency in internal combustion engines, both diesel and gas, in applications such as cars, boats, tractor-trailer rigs and agriculture and industrial equipment. Another subsidiary, Hoss Motor Sports, has designed and developed an off-road commercial utility vehicle and is in the process of manufacturing the UTV with joint venture partner Dong Feng Motors of China.

The company maintains offices and manufacturing sites in Northwest Arkansas.

For more information on HTI, visit highlineinnovations.com.

Contact: Cyd King
(479) 684-2745 (office)
(479) 263-8473 (cell)
[email protected]

SOURCE Highline Technical Innovations, Inc.