New Kobre Videojournalism Textbook Features Poynter Faculty

Apr 17, 2012, 12:00 ET from The Poynter Institute

ST. PETERSBURG, Fla., April 17, 2012 /PRNewswire-USNewswire/ -- A unique new textbook by photo and videojournalism expert, Ken Kobre, features chapters written by top professionals in the field. Regina McCombs, The Poynter Institute's Faculty for Multimedia and Mobile wrote Chapter One, "Telling Stories," which leads off Kobre's "Videojournalism: Multimedia Storytelling" (Focal Press, 2012). The new book includes 16 chapters that provide detailed lessons in shooting, editing, producing and distributing high-quality videojournalism.


"This book is intended for students and professionals alike who want to learn how to find a riveting story; gain access to charismatic characters who can tell their own tales; shoot candid clips; expertly interview the players; and record clear, clean sound," said Kobre, who directs the photo and videojournalism sequence at San Francisco State University, California. "Readers will learn how to write a script with pizzazz and, finally, edit the material into a piece worthy of five minutes of a viewer's attention ... while never losing sight of the main point: telling a great story."

"This was a fun project to be part of and it's a wonderful finished product," said McCombs. "I love teaching how core journalism skills can make storytelling more powerful, and I appreciate that this book's emphasis is not only on technical knowledge, but on building great pieces of videojournalism overall."

McCombs, who joined Poynter in 2008, teaches multimedia, and social and mobile journalism. She was the senior producer for multimedia at in Minneapolis-St. Paul for 11 years.

Other contributors to the book include:

  • Stan Heist, executive producer, Maryland Newsline, and adjunct professor, University of Maryland
  • Kathy Kieliszewski, Deputy Director of Photo and Video, Detroit Free Press
  • Jerry Lazar, executive editor,
  • Josh Meltzer, photojournalist-in-residence at Western Kentucky University, formerly with the Roanoke Times
  • Mary Thorsby, independent business writer, Thorsby and Associates
  • David Weintraub, instructor, Visual Communications Sequence, School of Journalism and Mass Communications, University of South Carolina
  • Donald R. Winslow, editor, News Photographer magazine

Professor Kobre is the author of four books including the standard in the field, "Photojournalism: The Professionals' Approach" (Focal Press, 2008, 6th Ed.) His photographs have appeared in Newsweek, Time, Business Week, The San Francisco Examiner, and numerous other publications. He has also produced a number of documentaries including "Deadline Every Second: On Assignment with 12 Associated Press Photographers."

About The Poynter Institute

Founded in 1975 in St. Petersburg, Fla., The Poynter Institute is one of the nation's top schools for professional journalists and news media leaders, as well as future journalists and journalism teachers. Poynter offers training throughout the year in the areas of online and multimedia, leadership and management, reporting, writing and editing, TV and radio, ethics and diversity, journalism education and visual journalism. Poynter's News University ( offers journalism training to the public through more than 200 interactive modules and other forms of  e-learning. It has more than 200,000 registered users in 225 countries. Poynter's Web site,  ( is the dominant provider of journalism news, with a focus on business analysis and the opportunities and implications of technology.


Jessica A. Blais
Director of Marketing
The Poynter Institute

Ken Kobre
Professor and author
San Francisco State University



SOURCE The Poynter Institute