ASHLAND, Ore., March 2, 2016 /PRNewswire/ -- After sixteen years in the organic tea business, ECOTEAS is launching a long-awaited line of ready-to-drink iced teas at the Natural Products Expo West trade show (booth 3878) in Anaheim, California, March 10-13. The energizing beverages feature expertly-brewed organic-certified herbal ingredients with no extracts or concentrates. What's more, the entire line is 100% unsweetened.
Health-conscious consumers needing an energy boost can already find ECOTEAS 'clean energy' drinks hitting the shelves at Natural Grocers, Whole Foods Market (Northwest), and Co-ops in the West. Alternatively, consumers can browse and shop ECOTEAS' full product line at its newly re-launched wholesale and retail website, YerbaMate.com and get 10% OFF thru 3/31/16 with promo-code MARCHBUZZ10.
According to the preeminent Natural Foods Merchandiser trade magazine, ECOTEAS is "on-trend" with its decision to keep sugar out of its formulas. The October 2015 issue of NFM featured ECOTEAS Mate Flower with Hibiscus in its article about new beverages hitting the market that are responding to consumer demand for 'clean energy' drinks that are not loaded with sugar.
ECOTEAS is best known in the U.S. for popularizing the energy herb, yerba mate (yair-buh mah-tay), a naturally caffeinated and nutritious tea made from the leaves of a South American holly tree. ECOTEAS has built its core business as a leading supplier of bulk loose yerba mate. Now the company brews its signature yerba mate and bottles it for grab-n-go consumers.
Yerba Mate is enjoyed as a:
- Fitness tea
- Weight management aid
- Study aid
- Antidote to office fatigue
- Natural source of caffeine, antioxidants, vitamins, and minerals
Many people find yerba mate's energy boost to be less-jittery and longer-lasting than coffee's.
Stefan Schachter founded ECOTEAS in partnership with life-long friends, Brendan Girard and Joseph Chermesino. They began in 2000 by blending teas by hand and selling their wares at a local farmer's market. In 2001, the trio partnered up with the Kraus family farm in Misiones, Argentina, to become their exclusive supplier of 100% unsmoked organic yerba mate. Sixteen years later, the company is still employee-owned and operated. ECOTEAS' mission is to build direct trade relationships with organic farmers to provide healthy teas at affordable prices.
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