EWING, N.J., May 24, 2016 /PRNewswire/ -- With summer just around the corner, sleeveless dresses, shorts and itty bitty bikinis are finding their way from the back of the closet to the front. The warmer temperatures mean more exposed skin, and a recent study conducted online by Harris Poll on behalf of Church & Dwight Co., Inc., the makers of Nair™, among 1,000 U.S. women age 18+ reveals the role seasons play in hair removal focus and frequency. The study also uncovers the impact unwanted body hair has on a woman's confidence level and everyday choices.
According to the study:
- 79% of women are more confident in their own skin when they do not have unwanted body hair
- 74% of women feel less confident wearing revealing clothing (e.g. shorts, tanks, skirts, bathing suits) when they have unwanted body hair
- 3 in 5 women are less confident being intimate when they have hair on their legs and/or bikini area
- More than half of women feel less confident on a date when they have unwanted body hair
- Millennial women (age 18-34) are more than twice as likely to remove unwanted body hair regularly (i.e. daily/every other day) during the summer months vs. the winter months
"My patient visits spike during the summer months because women want their skin to look great this time of year," said Dr. Debra Jamilan, NYC based dermatologist, MD. "Realizing my patients want smooth, radiant looking skin, I recommend they use Nair™ products to remove unwanted hair, instead of shaving because shaving can cause nicks and cuts which damages the skin. My personal favorite is the Nair™ Nourish line with Japanese Cherry Blossom & 100% Natural Rice Bran Oil which goes beyond hair removal to leave skin healthy-looking, nourished and smooth."
The study also finds that while nine in ten women agree that shaving causes nicks and cuts, most still claim shaving is their top hair removal method. To avoid nicks and cuts, Nair™ is the safer and more convenient option. For more information about Nair™ please visit www.NairCare.com, Facebook.com/NairHairRemover and @NairCare on Instagram.
About the Survey
The "Nair™ Talking Body Hair Survey study was commissioned by Church & Dwight Co., Inc., and conducted online within the United States by Harris Poll on behalf of Nair™ between March 31 and April 4, 2016 among 1,118 U.S. women age 18+. One question was asked of U.S. men aged 18+ (n=989).
Nair™ has been a trusted brand since the 1940s. From the beginning, the makers of Nair™ depilatories have been an innovator, expert and partner in the hair removal category. Starting as a single-formula, single-scent depilatory lotion, Nair™ has grown into a large portfolio of products serving women and men. As the No.1 depilatory brand on the market, Nair™ is poised to continue its growth and meet the hair removal needs of all consumers.
About Church & Dwight Co., Inc.
Church & Dwight Co., Inc., headquartered in Ewing, NJ, manufactures and markets a wide range of personal care, household, and specialty products under the ARM & HAMMER™ brand name and other well-known trademarks like OxiClean™.
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/new-nair-nourish-talking-body-hair-survey-reveals-the-extent-women-alter-their-social-behaviors-when-they-have-unwanted-body-hair-300273676.html
SOURCE Church & Dwight Co., Inc.