New Song "I Live" And Accompanying Music Video Debut From 'Blade Runner 2049' Music Producer
LOS ANGELES, July 9, 2020 /PRNewswire/ -- ASG Music Group, 10:22 pm, and UMe are pleased to announce the release of a rare new song from Grammy® nominated producer and songwriter Michael Hodges called "I Live," along with an accompanying music video.
As the Covid-19 pandemic moved across the globe, Michael Hodges and his team at Alcon Sleeping Giant - a partnership with Alcon Entertainment - were asked to assist with a series of television campaigns focused on uniting people around the world. Hodges, best known for his work on film and television franchises including Blade Runner 2049, Point Break, and the acclaimed Amazon series The Expanse, explained, "We have numerous songs with exceptional artists and writers that we submitted for consideration, but a song that I'd written over 10 years ago with my closest friends Kayla and Gerald called 'I Live' kept coming back to us."
Hodges added, "This was way before the Grammy recognition, when we were all struggling, broken individuals. We sat in a room in Nashville and tried to figure out what life was really about. I guess it was due to the fact we all needed a bit of purpose in our lives. This song came out of a lot of pain. So now the new challenge was that the song had never been recorded."
When it came to production Hodges described, "'I Live' began years ago as something just for us. But as we faced the expanding stay at home orders across the US and this emerging #AloneTogether world, we decided to record the song remotely with just a piano and vocal." After responses to the recording were overwhelmingly positive, Hodges was encouraged to release the song. "We hope this song and music video help people cope with these difficult times and that it challenges us all to see something bigger than ourselves."
The music video features inspiring clips and images of people around the world uniting in the midst of the pandemic, as well as lyrics from the song itself. Hodges explained, "We felt such a powerful connection to 'I Live' and that its message of hope is now more important than ever. Seeing the many remarkable ways in which our community around the world has united embodies everything that this song stands for and celebrates."
Hodges past production and writing collaborations include platinum albums, Billboard #1 albums and #1 singles with some of the music industry's top talent including Alessia Cara, Lauren Daigle, Dave Matthews, and Jason Mraz.
LINK TO MUSIC VIDEO: https://MichealHodges.lnk.to/ILive
LINK TO SONG: https://bit.ly/ASG_ILive
ABOUT MICHAEL HODGES
Michael Hodges is multi-Grammy® nominated producer, writer, composer and music executive best known for his work in film and television most notably Blade Runner 2049, Point Break, the critically acclaimed Amazon series The Expanse. He has received three GRAMMY® nominations and an Emmy nomination for his work as songwriter and producer. In 2017, Hodges was an executive music producer on Blade Runner 2049, produced the Blade Runner 2049 soundtrack and co-wrote and produced the only original song on the album "Almost Human" performed by Lauren Daigle. The album debuted at No. 1 in the "Billboard" Soundtrack Sales Charts. In October 2017, Hodges signed on as executive music producer and co-composer of the Amazon Original Series Pete the Cat. In 2018, The Blade Runner 2049 Soundtrack, co-produced by Hodges, was nominated for a Grammy for Best Score Soundtrack for Visual Media. In 2020, Hodges signed on as a composer and music producer for Black Lotus, a Blade Runner anime series which is currently scheduled to premiere on Adult Swim in 2021. As an executive, Hodges assisted in the development of an integrated business model for film, television, and music and became Co-CEO of ASG Music Group, LLC (Alcon Sleeping Giant) a joint venture between Alcon Entertainment and Sleeping Giant Media.
ABOUT ASG MUSIC GROUP
ASG Music Group is designed to revolutionize the integrations within music, film, television and commercial media companies. In an industry filled with creative pressures to cut costs, ASG has formed an entertainment model to increase revenue, generate new revenue and add value for all ASG partners while focusing on the directors, producers and production companies' creative visions. ASG provides industry wide services including music content creation, production, composition, promotion, distribution and label services in all areas of music. In addition to producing original music and third-party content for Alcon's motion picture and television properties, ASG partners with other film, television, brand and commercial media companies to provide numerous music solutions and label services.
ABOUT 10:22 PM
Universal Music Group's 10:22 pm is an innovative media company committed to signing and developing recording artists and digital creators with a focus on developing multimedia content, recorded music, consumer products and advancing new forms of storytelling.
ABOUT UMe
Universal Music Enterprises (UMe) is the centralized U.S. catalog and special markets entity for Universal Music Group (UMG). Working closely with all of UMG's record labels, UMe provides a strategic approach to global catalog management, a concentration of resources, a greater emphasis on targeted marketing initiatives and opportunities. UMe's focus is to explore and create new ways to engage and connect the artist to the consumer through traditional as well as emerging methods and technologies. This methodology helps maximize impressions and discovery for our artists and their brands and to maintain and expand the brand's growth.
SOURCE ASG Music Group/10:22 pm/UMe
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