NewMomentum and corma, GmbH Announce Strategic Partnership to Combat Online Counterfeiting

Oct 20, 2010, 14:42 ET from New Momentum

SAN RAFAEL, Calif. and MONCHENGLADBACH, Germany, Oct. 20 /PRNewswire/ -- NewMomentum, the premier solution provider for online Brand Protection, and corma, GmbH, a global provider of proven technology solutions for effective fraud analysis and in-depth investigation, announce today a formal partnership enabling a complete, integrated approach to identifying and stopping online counterfeiters and gray market offenders.

NewMomentum's advanced technology for the global monitoring of online marketplaces and rogue sites, coupled with its ability to provide actionable intelligence about suspected sellers on the internet, is a perfect complement to the full suite of corma solutions.   corma extends the NewMomentum solution by taking the structured, prioritized information provided , and applying their combination of additional sophisticated analytic technologies with proven, classic methods of investigating to bring down counterfeiters faster than ever.

"Our team looks forward to the intensified collaboration with NewMomentum. As a result we can offer our customers new ways of tackling counterfeit and unauthorized sales. The success of our partnership is based on the innovative technology of NewMomentum and our combination of analytical and classic approaches in investigations. Both companies complement each other in a unique way", comments Jorn Weber, CEO of corma.

corma and NewMomentum have been actively working together with several major companies in the high tech and pharmaceutical  industries. Today's announcement formalizes this partnership and sets the stage for future collaborations.

"We are thrilled to announce this highly strategic partnership with corma.   Over the past year, we have partnered with corma to bring our combined offerings to a number of global Fortune 500 clients.  Formalizing the partnership cements an integrated solution that is unparalleled in the market today," said Pam Passaretti, CEO of NewMomentum.

NewMomentum and corma will host a joint Webinar on Friday, October 22 from 10-11am PST.  Holger Hoppe, CTO of New Momentum, and Jorn Weber, CEO of corma GmbH, will team up to discuss the integrated solution of New Momentum's advanced Internet monitoring technology and services with corma's powerful analytic software and services.  Registration for the Webinar is available at:

About corma

corma offers new ways of professional investigation  to fight against various  types of fraud crimes and counterfeit. The German company applies state-of-the-art technological solutions for effective fraud analysis and in-depth investigation. Typical of corma's approach is the use of both the latest analysis technologies and proven, classic methods of investigation such as surveillance and research. Clients of corma are represented in almost every European country, in the United States, Canada and across Asia.

About New Momentum

New Momentum offers a complete software, services and partner suite of offerings that combat the rapidly increasing revenue, profit, brand, and market share erosion resulting from global outsourcing and Internet trading.  The company's solutions, which provide unmatched visibility into the global open market, include Enterprise Brand Protection (anti-counterfeiting), Enterprise Channel Integrity (monitors, reports on and acts on gray market violations), and MAP Monitor (tracks Minimum Advertised Price violations by authorized distributors).

SOURCE New Momentum