NewYork.com Launches #WeLoveThisCity for a Chance to WIN a New York Getaway
Encourages Users to Share What They Love About New York City
NEW YORK, May 30, 2013 /PRNewswire/ -- NewYork.com today announced the launch of a new social media campaign #WeLoveThisCity. The campaign encourages users to share what they love about New York City on either Facebook or Twitter with the hashtag #WeLoveThisCity for a chance to win the ultimate New York experience.
To view the multimedia assets associated with this release, please click http://www.prnewswire.com/news-releases/newyorkcom-launches-welovethiscity-for-a-chance-to-win-a-new-york-getaway-209465941.html
The campaign celebrates the official launch of NewYork.com, which is poised to become the ultimate resource for New York. Designed to deliver fresh and insightful content, a unique one stop shopping experience for Broadway, entertainment, tours, hotels, jobs, real estate and more, NewYork.com is operated by Entertainment Benefits Group (EBG), one of the nation's leading online travel and entertainment providers.
"We are focused on sharing our passion for New York and connecting people to experiences and information," says Stephanie Baker, Vice President of Marketing, EBG, "We are thrilled to launch the #WeLoveThisCity campaign to provide an outlet for our users to connect with us and each other by sharing what they love about the greatest city in the world."
To help launch the campaign, NewYork.com created a video with photos taken by a team of popular Instagram photographers. The team was enlisted by NewYork.com to take photos of both popular and overlooked New York City locations that convey why the photographers personally love this city. Photographers include Ashlina Kaposta (@thedoorsofnewyork),Christian Xavier Chantemargue (@cxcart), Heidi Lee (@badtzxo), Jacob Santiago (@jacobsantiago), Josh Chang (@joshchang), Michael George (@migeophoto), Noah Winkler (@KnowAWinkler), Pei Ketron (@pketron), and Sharon Radisch (@cacahuete_sr).
In conjunction with the #WeLoveThisCity campaign, NewYork.com is honoring celebrities and notables who have made contributions to the city's culture and success on a page dedicated to them called New York Love. There, New York notables from politicians to pop stars shared what they love about this city. "I love to do anything that is unplanned. That's the best escape—even going out for coffee. It's easy," says (@JerrySeinfeld). Rachael Ray (@rachael_ray) adds, "I love walking over the Brooklyn Bridge, it's a statement about what New York is. Gutsy hard work built that thing." Mayor Bloomberg (@MikeBloomberg) speaks to the pace of the city, "The pace of life and excitement—those are things that differentiate NY more than any other city in the world." And Ivanka Trump (@IvankaTrump) shares what she loves about raising a family here, "Having grown up in NYC, it's wonderful to share many of the favorite places I visited as a child with my daughter."
For more information on the #WeLoveThisCity campaign and to view the video visit www.newyork.com/we-love-this-city.
About NewYork.com
As the ultimate resource for anything and everything New York, NewYork.com offers the most robust portfolio of information on hotels, entertainment, attractions, tours, dining and more, all in one place. With partners like Circle Line Sightseeing Cruises, Discovery Times Square, NBC Studio Tour, New York Pass, New York Water Taxi, Ripley's Believe It or Not, Top of the Rock Observation Deck, Annie, Cinderella, Jersey Boys, Mamma Mia!, Rock of Ages, Spider-Man, Wicked, Kinky Boots, and Phantom of the Opera, NewYork.com is committed to offering both locals and visitors the best of what New York has to offer. The site is unique in that it provides consumers with a single booking engine to purchase the most popular and high-demand events, activities and Broadway shows along with relevant and helpful information about working, playing and exploring in New York. NewYork.com is operated by EBG, one of the nation's leading online travel and entertainment providers. Follow NewYork.com on twitter @NewYorkcom and on Facebook.com/NewYorkcom.
Media Inquiries:
Megan Flood
K2 Krupp Kommunications
[email protected]
(646) 797-4137
SOURCE NewYork.com
WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?
Newsrooms &
Influencers
Digital Media
Outlets
Journalists
Opted In
Share this article