RALEIGH, N.C., July 14, 2011 /PRNewswire/ -- NextLot broke an online record in the month of June by hosting the largest one-day live webcast auction in the company's history. The auction, held by a Canadian auction firm, set the record with online sales reaching $2,311,875.
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Over 200 bidders participated in the auction event and bid on 54% of the lots sold. Using NextLot's online auction software, users can accurately place bids on items remotely while accessing real-time audio and video. These state-of-the art webcast features allow online bidders and viewers the ability to follow the sale as if they were standing on the auction floor in person. With six lots selling to online buyers for over $100,000 each, online participants showed that they were comfortable placing large bids through NextLot's easy-to-use software.
NextLot promotes its capability of bringing "more bids... higher prices" to auction firms around the world, and the success of this sale proves that the company stands behind its word. Due to using NextLot's online bidding software, the auction's gross increased by 18%, or almost $2 million, earning the auction firm tens of thousands of dollars in additional commission. Auction firms and bidders everywhere continue to show their satisfaction with NextLot making it a power player in the online auction industry.
About NextLot, Inc.: NextLot provides auctioneers with a fresh approach to online-timed and live webcast auctions by providing extremely easy to use, privately branded software for three main auction formats: Timed Auction, Webcast, and Pre-Bid. NextLot believes that auctioneers' most important assets are their buyers and that these assets should not have to be shared with their competitors on a public portal. NextLot users build brand loyalty while enjoying full control of their customer base, and avoiding exposure to competition. This ability to offer "Best of Breed" products and work hand in hand with auctioneers has enabled NextLot to become a leading online software provider. For more information on NextLot, Inc and services offered please visit www.nextlot.com.
SOURCE NextLot, Inc.
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