'Nice Guys Finish First': Former Yankees PR Head Rick Cerrone to Launch Speaker Series At Pleasantville's Emanuel Lutheran Church Sunday, November 7 at 7:30 p.m.

Oct 26, 2010, 10:29 ET from Emanuel Lutheran Church

PLEASANTVILLE, N.Y., Oct. 26 /PRNewswire/ -- Rick Cerrone, who served as head of New York Yankees public relations for 11 years, will be featured at Pleasantville's Emanuel Lutheran Church on Sunday, November 7, 2010, at 7:30 p.m. to begin a new speaker series at Emanuel.

Rick will give a presentation he calls "Nice Guys Finish First" which uses stories from his more than 30 years in and around Major League Baseball to teach others how to discover their innate abilities and be their personal best. It includes behind-the-scenes anecdotes, discusses his relationships with an array of business associates, clients, family, friends and particularly former owner George Steinbrenner and Manager Joe Torre.

Rick served as senior director of media relations and counsel with the Yankees from 1996 to 2006, a period that included a run of 11 post-season appearances, six World Series and four world championships. He now works as a PR consultant and motivational speaker, traveling the country and inspiring audiences.

Before joining the Yankees, Rick founded Baseball Magazine in 1977. He significantly increased the publication's stature and visibility by creating a high-profile awards program which included the presentations of the official Most Valuable Player awards for the American and National League Championship Series and Player of the Year awards selected by Major League managers. As Vice President of the Pittsburg Pirates from 1987 to 1993, he ran the first-ever media and fan relations seminars for Major League Baseball players and authored a 12-page booklet, Succeeding with the Public and the Media, which has been widely distributed throughout professional sports.

Emanuel Lutheran is located at 197 Manville Road in Pleasantville, New York. Limited, free off-street parking is available; on street parking also is available. Refreshments will be served after the ceremony. There will be a suggested but entirely voluntary donation of $5 per person. Admission is on a first-come, first-served basis.

For driving directions and additional details please see www.emanuelelc.org.

SOURCE Emanuel Lutheran Church