NICE Receives Award for Customer Contact Center Big Data Applications

RA'ANANA, Israel, March 17, 2014 /PRNewswire/ --



NICE  Systems  (NASDAQ:  NICE) today announced that it is the recipient of the 2014 North America Customer Value Leadership Award for Customer Contact Center Big Data Applications. This accolade from global analyst and consultancy firm Frost & Sullivan is based on NICE's ability to help organizations deliver an exceptional customer experience across channels by leveraging its Big Data analytics solutions.

"NICE has systematically built a full spectrum of analytics capabilities that can enable organizations to effectively marry the twin goals of reducing costs and improving the customer experience," said Nancy Jamison, principal analyst, Customer Contact, Frost & Sullivan. "Furthermore, these analytics tools enable organizations to increase customer and employee engagement, which in the long run also helps increase revenue. In effect, such analytics solutions are not only able to address concerns in the contact center, but also in the back-office, throughout branch locations, and across other channels like retail, mobile, and self-service."

According to Frost & Sullivan, "the ability to combine both structured and unstructured data, mine for nuggets of insight that can be acted upon to effect change, and carry out that change, is a key differentiator for NICE." NICE offers a breadth of analytics capabilities as part of its NICE Customer Engagement Analytics platform, which allows organizations to:

• Capture and analyze cross-channel interactions, transactions, and events;
• Sequence events in order to understand and visualize the individual customer journeys;
• Understand context, uncover patterns, predict customer needs, and personalize interactions; and
• Use real-time decisioning to determine the next best action.

"Customers are engaging with their service providers via more channels than ever, and this makes it even more challenging for companies to exceed the growing demands and expectations of their customers," said Yochai Rozenblat, president of the NICE Enterprise Group. "NICE is dedicated to helping organizations gain visibility into the entire customer journey, understand the unique needs of consumers, and engage its frontline employees in order to get closer to their customers. This will enable organizations to deliver an exceptional customer experience and drive revenue growth."

The  Frost  &  Sullivan  Award  for  Customer  Value  Leadership  is  presented  each  year  to  the  company  that  has  demonstrated  excellence  in  implementing  strategies  that  proactively  create  value  for  its  customers  with  a  focus  on  improving  the  return  on  investment  (ROI)  that  customers  make  in  its  services  or  products.  Evaluation  criteria  included  technological  sophistication,  alignment  with  a  vision  and  with  market  needs,  and  flexible  application  and  deployment  options.

Click here to read the full Frost & Sullivan report on NICE's Contact Center Big Data Applications.

About  NICE  Systems

NICE Systems (NASDAQ: NICE) is the worldwide leading provider of software solutions that enable organizations to take the next best action in order to improve customer experience and business results, ensure compliance, fight financial crime, and safeguard people and assets. NICE's solutions empower organizations to capture, analyze, and apply, in real time, insights from both structured and unstructured Big Data. This data comes from multiple sources, including phone calls, mobile apps, emails, chat, social media, video, and transactions. NICE solutions are used by over 25,000 organizations in more than 150 countries, including over 80 of the Fortune 100 companies. http://www.nice.com.

Trademark  Note: NICE and the NICE logo are trademarks or registered trademarks of NICE Systems. All other marks are trademarks of their respective owners. For a full list of NICE Systems' marks, please see: http://www.nice.com/nice-trademarks.

Forward-Looking  Statements

This  press  release  contains  forward-looking  statements  as  that  term  is  defined  in  the  Private  Securities  Litigation  Reform  Act  of  1995.  Such  forward-looking  statements,  including  the  statements  by  Messer  Rozenblat,  are  based  on  the  current  expectations  of  the  management  of  NICE-Systems  Ltd.  (the  Company)  only,  and  are  subject  to  a  number  of  risks  and  uncertainties  that  could  cause  the  actual  results  or  performance  of  the  Company  to  differ  materially  from  those  described  herein,  including  but  not  limited  to  the  impact  of  the  global  economic  environment  on  the  Company's  customer  base  (particularly  financial  services  firms)  and  the  resulting  uncertainties;  changes  in  technology  and  market  requirements;  decline  in  demand  for  the  Company's  products;  inability  to  timely  develop  and  introduce  new  technologies,  products  and  applications;  difficulties  or  delays  in  absorbing  and  integrating  acquired  operations,  products,  technologies  and  personnel;  loss  of  market  share;  pressure  on  pricing  resulting  from  competition;  and  inability  to  maintain  certain  marketing  and  distribution  arrangements.  For  a  more  detailed  description  of  the  risk  factors  and  uncertainties  affecting  the  company,  refer  to  the  Company's  reports  filed  from  time  to  time  with  the  Securities  and  Exchange  Commission,  including  the  Company's  Annual  Report  on  Form  20-F.  The  forward-looking  statements  contained  in  this  press  release  are  made  as  of  the  date  of  this  press  release,  and  the  Company  undertakes  no  obligation  to  update  or  revise  them,  except  as  required  by  law.

Corporate  Media  Contact

Erik Snider, +1-877-245-7448, [email protected]

Investors
Marty Cohen, +1-212-574-3635, [email protected], ET
Anat Earon-Heilborn +972-9-775-3798, [email protected], CET

SOURCE NICE Systems Ltd.