NEW YORK, March 17, 2016 /PRNewswire/ -- North 6th Agency (N6A), an award-winning communications agency based in the heart of SoHo in New York City, today announced that it has been named the PR agency of record (AOR) for Poseidon Asset Management (Poseidon).
N6A will deploy a range of media relations strategies and resources geared toward elevating Poseidon's presence as a thought leader and industry source across the cannabis investment landscape. Specifically, N6A will focus on securing coverage for Poseidon in tier-one media with a national footprint and within outlets that have a heavy readership in the investment community.
Additionally, N6A will support Poseidon on several strategic corporate communications and marketing initiatives, including executive media training, industry awards programs, and writing services.
"Poseidon has solidified itself as one of the most trusted, reputable and diversified investment management companies in the burgeoning cannabis economy," said Matt Rizzetta, President and CEO of N6A. "We view the partnership with Poseidon as a tremendous opportunity to elevate their brand beyond the trade press and to establish them as the undisputed leader in investment-related cannabis expertise on a national scale."
Poseidon employs a diversified investment approach that seeks to produce superior risk-adjusted returns over the long run by spotting early opportunities for outsized returns and allocating capital to the highest-quality cannabis companies. The Poseidon portfolio includes investments across a wide range of companies within the cannabis space, including agriculture technology, consumer products, data and analytics, engineering, genetics, green energy, industrial hemp, real estate, software, and others.
"As the commercial cannabis space continues to evolve, we felt it was important to have a presence in the national business and investment media that provided a glimpse into the depth of expertise that Poseidon has across all relevant cannabis-related topics," said Emily Paxhia, Managing Director of Poseidon Asset Management. "We're pleased to have N6A steering the ship as we expand our media footprint."
N6A has been recognized by Forbes for its unique customer service approach and data-driven commitment to generating results for clients. Most recently, N6A was named by O'Dwyer's as one of the Top 10 Fastest-Growing Firms in the United States, as well as the New York Observer Power Agency List, and as one of the "coolest spaces at the hottest PR firms".
N6A was founded in 2010 and has grown to represent clients across more than 20 industries, including consumer services, data and analytics, energy, financial services, food and beverage, healthcare, professional services, technology, and travel and hospitality. In addition to these industries, N6A has emerged as the leading PR firm for cannabis companies, with a footprint across several categories in the commercial cannabis landscape.
For more information on N6A please visit www.n6a.com, follow N6A on Facebook, LinkedIn and Twitter, and click on this video to learn more about N6A's roots and culture. For more information on Poseidon Asset Management, please visit www.poseidonassetmanagement.com.
ABOUT POSEIDON ASSET MANAGEMENT
Poseidon Asset Management employs a diversified investment approach that seeks to produce superior risk-adjusted returns over the long run by spotting early opportunities for outsized returns and allocating capital to the highest-quality cannabis companies. Poseidon invests in a wide range of companies in AgTech, compliance, data and analytics, green energy, industrial hemp, and branding. Poseidon is dedicated to providing the most curated portfolio focusing on the cannabis industry, putting capital to work funding the most promising ventures in the industry and allowing investors to grow with them. Poseidon is committed to growing with the burgeoning cannabis industry in an honest, responsible, non-exploitative way.
ABOUT NORTH 6TH AGENCY, INC. (N6A):
North 6th Agency, Inc. (N6A) is an award-winning brand communications agency based in the heart of SoHo in New York City. N6A's culture and atmosphere has been lauded as one of the most rewarding, collaborative and unique in the agency world. The pillars of the N6A work experience are based on the six taglines that greet staff members on the walls of N6A each day, and the motivating stories behind them: 'Compete & Care', 'Embrace the Pace', 'I Was Wrong', 'Championship Months', 'Start & End Strong', and 'N6Accountability'.
N6A has been awarded several prestigious industry recognitions, including a Top 10 Fastest-Growing Firm ranking in O'Dwyer's, NY Observer Power Agency List, Summit International Award, PR News Marketing and PR Leader of the Year, and has been selected as one of the "coolest spaces at the hottest PR firms" by the New York Observer.
SOURCE North 6th Agency