
Northbound DGS Announces New ALTA Suite for Revenue & Engagement Marketing
New Engagement Model Delivers Comprehensive Revenue Generation Expertise, Resources and Execution to Accelerate Sales Pipeline Revenue
SUNNYVALE, Calif., Feb. 7, 2012 /PRNewswire/ -- Northbound DGS, a leading agency in Revenue and Engagement Marketing, today announced its new ALTA suite of integrated revenue generation solutions. Northbound's end-to-end solution is designed to let B2B Enterprises more effectively identify, nurture, and drive highly qualified leads through their marketing and sales pipeline to accelerate top-line revenue growth.
The ALTA solutions suite allows sales and marketing clients to utilize Northbound's proven methodology and industry experience to leverage the Agency's best practices, tools, and deep bench of expert resources. ALTA enables marketers to identify and reach their target-segmented audience with highly-relevant messaging via integrated multi-modal marketing campaigns.
"Our solution provides the industry with a proven, end-to-end demand creation capability that is built on highly-accurate, best practices-based methodology. We partner with our customers to more efficiently power their revenue engine connecting them with their diverse and fragmented marketplace," says Srikant Sharma, president of Northbound DGS. "Today's marketers are facing the triple threat of shrinking budgets and growing demands to generate more revenue with less in-house resources. Northbound's solutions are uniquely architected to help our clients grow their marketing funnel and sales pipeline with qualified closeable leads and to directly translate their marketing spend into top-line revenue, while demonstrating a compelling ROI."
Northbound's ALTA suite powers the full spectrum of marketing and sales activities for the enterprise. Northbound engages with its customers in several different roles – ranging from filling the need for a fully-outsourced marketing and sales arm for smaller, growth companies, to helping augment, expand and support the existing capabilities of larger companies.
About Northbound
Northbound DGS is a Revenue & Engagement Marketing (REM) agency. At Northbound DGS, we've developed and perfected the blueprints, created a detailed system of tools, formulated an in-depth plan, and built a process to get you the relevant customers and quality sales opportunities you want for your business. Headquartered in the heart of Silicon Valley in Sunnyvale, California, Northbound is a 100% US-based company with operations based entirely in the continental United States.
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Media Inquiries: Jeff Lettes, Principal, Global Media Strategy Communications, LLC
[email protected] (408) 406-1161
SOURCE Northbound DGS
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