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NOURISH - ORGANIC FOOD FOR HEALTHY SKIN™ Signs Actress Christine Taylor as Celebrity Brand Ambassador For its New USDA Certified Organic Beauty Brand


News provided by

Sensible Organics, Inc.

May 14, 2012, 11:00 ET

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BEAVER FALLS, Pa., May 14, 2012 /PRNewswire/ -- Nourish by Sensible Organics, Inc., a breakthrough organic beauty and personal care brand that is the first to offer an entire collection of 100% USDA certified organic bath and body products, announces today that actress Christine Taylor has signed on to be their national Brand Ambassador.

(Photo: http://photos.prnewswire.com/prnh/20120514/NY03167-a)

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(Photo: http://photos.prnewswire.com/prnh/20120514/NY03167-b)

Christine Taylor, who may be best known for her starring roles in films such as "Dodgeball: A True Underdog Story," "The Wedding Singer," "The Brady Bunch Movie," and "Zoolander," is an avid environmental advocate and passionate enthusiast for living a greener lifestyle. In her new role as Brand Ambassador for Nourish, she will be the face of the beauty brand and its products, and will help raise awareness about the numerous health and beauty benefits of using 100% USDA certified organic personal care products.

"It's a pleasure to represent Nourish because I strongly believe in their commitment to creating 100% USDA certified organic personal care and beauty products that are affordable, effective, and feel great on your skin," said Taylor. "I look forward to working with Nourish to promote the benefits of natural and organic living and the philosophy that what you put on your body is just as important as what you put in it."

"Christine Taylor is an ideal choice to represent the Nourish brand as our Ambassador. She is authentic in her beliefs of living a greener, healthier lifestyle, and as a busy mother of two young children, Christine can speak to her own personal journey of integrating better beauty, health, and wellness solutions into her family's lifestyle," said Rick Ruffolo, CEO and President of Sensible Organics, Inc.

Nourish-Organic Food for Healthy Skin is the first beauty brand to create attractive, enjoyable, and affordable personal care products that are based solely on effective, nutrient-rich 100% USDA certified organic fruits, vegetables, and plant extracts. Unlike other brands which claim to be "natural" or "organic," yet still have artificial chemicals in their products, Nourish uses only USDA-certified ingredients  – nothing more – to feed and treat the skin the way nature intended.

Nourish introduces the first complete line of clean, healthy, and eco-friendly products, including an Organic Body Wash, Organic Hand Wash, Organic Body Lotion, Organic Body Butter, Organic Deodorant, and Organic Exfoliating Body Polish, that all proudly display the USDA certified seal. This USDA seal promises consumers that all Nourish organic claims are 100% reliable, as its products are inspected and required to contain at least 95% organic ingredients and be certified to the USDA National Organic Standards. The USDA National Organic Standards are the highest in the industry, and personal care products within this category are held to the same rigorous standards as USDA certified organic food.

Nourish launches this month exclusively at Whole Foods Market nationwide. For more information, please visit www.NourishUSDA.com.

ABOUT SENSIBLE ORGANICS, INC.

Sensible Organics, Inc. was the first personal care manufacturing facility in the world to receive organic certification by the United States Department of Agriculture (USDA) in 2003. In addition to its Nourish personal care line, Sensible Organics, Inc. is a well-regarded pioneer and market leader in custom product development and private label/contract manufacturing for certified natural and organic personal care products.  The innovative research and development team at Sensible Organics, Inc. developed Nourish to be the world's first true high performance, top quality, and affordable USDA certified organic bath and body collection. With natural and organic beauty personal care products experiencing tremendous growth over traditional products, "going green" is quickly becoming mainstream.  At Sensible Organics™, the main focus is to develop and manufacture healthier, environmentally friendly, and innovative personal care products that contribute to the lasting growth and development of the organic market.

SOURCE Sensible Organics, Inc.

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