Noveko Delivers its First Filters to Air Transat

A first in air filtration in the aviation industry

MONTREAL, March 21, 2012 /PRNewswire/ - Noveko International Inc. (TSX: EKO) (the "Company") is pleased to announce that its subsidiary Noveko Inc. ("Noveko") has delivered the first Noveko-IDP™ filters to Air Transat, Canada's leading holiday travel airline, to equip its entire Airbus A330 fleet. In many regards, these filters revolutionize air filtration in the aviation industry, acting as a purifier of the recirculated air in the cabins.

"We are delighted that Air Transat is the first airline to filter the air in its cabins with Noveko-IDP™ filters, which incorporate our patented filtration technologies. From the start, Air Transat recognized the outstanding value of our products for the aviation industry and supported us in the process of obtaining STC certification for our Airbus A330 filters. We are pleased to formalize our partnership with these first deliveries," indicated Mr. Alain Bolduc, President and Chief Operating Officer of the Company.

Air Transat's fleet comprises 23 aircraft, including 12 Airbus A330s. Other A330s will gradually be added to its fleet, replacing its A310s. Each A330 requires eight air filters.

Subsequent to last summer's grant by Transport Canada of a Supplemental Type Certificate ("STC") for the Noveko-IDP™ filters targeted to the Airbus A330 series, Noveko and its partners, including the Industrielle du Ponant ("IDP"), completed the final regulatory procedures required for their delivery and installation. Transport Canada confirmed that all parties to the Noveko-IDP™ filter production and procurement process for A330s comply with the aeronautics regulations in regard to their industrial organization, manufacturing and quality control systems.

"In line with our ongoing innovation and improvement objectives, we are proud to be the first to provide our passengers and our crews with the best air filtration in the aviation industry. Noveko-IDP™ filters surpass in many ways and are perfectly interchangeable with the classical HEPA filters they replace. They attain unparalleled particle filtration levels and also neutralize odours and gases, improving air quality in the cabin. Furthermore, thanks to their clearly superior useful life, we will reduce both our filtration waste and our filter-replacement maintenance costs," added Mr. Allen B. Graham, President and Chief Executive Officer of Air Transat.

"We are now intensifying the efforts to stimulate the commercialization of our filters for the Airbus A330s. In this regard, we are setting up a distribution network to reach the largest number of airlines in this high-potential market, which includes on a global scale more than 830 aircraft currently in operation, not to mention the many new planes on order. Concurrently, we are advancing in the STC certification for the Airbus A340 series, which require up to 15 filters per plane and represent a market of approximately 350 aircraft today. In addition, although we initially targeted the Airbus A330s and A340s, our filters can easily be adapted to any planes, further increasing their potential market," concluded Mr. Bolduc.

About Noveko-IDP™ Filters
Noveko-IDP™ filters were developed in partnership by Noveko and IDP and incorporate Noveko's patented air filtration technologies. Thanks to these technologies, antimicrobial agents are incorporated into the very structure of Noveko's filtering membranes, protecting them against deterioration due to microorganisms. Results have shown a bacterial filtration effectiveness of over 99.9999% against tested microorganisms. Noveko-IDP™ filters attain ULPA (Ultra-Low Penetration Air) filtration levels, surpassing the level of classical HEPA filters. They provide an unparalleled solution in terms of useful life, equivalent to 8,500 hours of flight, i.e. 50% more than classical filters, considerably reducing the costs associated with their replacement. Noveko's filtering membranes also incorporate technologies designed to eliminate VOCs (volatile organic compounds), offering superior odour management.

About Air Transat
Air Transat is Canada's leading holiday travel airline. Every year, it carries some 3 million passengers to nearly 60 destinations in 25 countries aboard its fleet of Airbus wide-body jets. The company employs approximately 2,000 people. Air Transat is a business unit of Transat A.T. Inc., an integrated international tour operator with more than 60 destination countries and that distributes products in over 50 countries.

About Noveko International Inc.
Noveko International Inc. offers innovative solutions in the environmental and medical fields worldwide. Through its subsidiaries, the Company specializes primarily in the following business segments: the development, manufacturing and marketing of derivative products from its patented antimicrobial filtration technologies, mainly air filters, surgical masks and respirators, as well as other products with antibacterial properties such as hand sanitizers - and the development, manufacturing and marketing of medical equipment, including portable real-time ultrasound scanners for use in human and veterinary medicine.

Certain statements set forth in this press release constitute forward-looking statements. In some cases, these statements are identified by the use of terms such as "may", "could", "might", "intend", "should", "expect", "project", "plan", "believe", "estimate" or other comparable variants. These statements are based on the information available at the time they are written, on assumptions made by management and on the expectations of management, acting in good faith, regarding future events, including those relating to economic conditions, fluctuations in exchange rates and operating expenses, and the absence of unusual events entailing supplementary expenditures. Although management considers these assumptions and expectations reasonable based on the information available at the time they are written, they could prove inaccurate. Forward-looking statements are also subject, by their very nature, to known and unknown risks and uncertainties such as those related to the industry, acquisitions, labor relations, credit, key officers, supply and product liability. The actual results of Noveko International Inc. could differ materially from those indicated or underlying these forward-looking statements. The reader is therefore recommended not to unduly rely on these forward-looking statements. Forward-looking statements do not reflect the potential impact of special items, any business combination or any other transaction that may be announced or occur subsequent to the date hereof. Unless otherwise required under securities laws, the Company does not intend and undertakes no obligation to update or revise the forward-looking statements.

SOURCE NOVEKO INTERNATIONAL INC.

Image with caption: "In many regards, the Noveko-IDP™ filters revolutionize air filtration in the aviation industry, acting as a purifier of the recirculated air in the cabins. The filters were developed in partnership by Noveko and Industrielle du Ponant and incorporate Noveko's patented air filtration technologies. (CNW Group/NOVEKO INTERNATIONAL INC.)". Image available at: http://photos.newswire.ca/images/download/20120321_C6370_PHOTO_EN_11370.jpg