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November Sales Increase Through Cyber Monday Up 60 Percent Over the Same Period Last Year for Boston's Bella Sante Day Spa.

November Internet Gift Certificate Sales break a record for Boston's Premier Day Spa - Consumers Want Online Convenience and Quality Gift Certificates.


News provided by

Bella Sante

Nov 30, 2010, 05:30 ET

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BOSTON, Nov. 30, 2010 /PRNewswire/ -- While mainstream media outposts are focused on reporting general Web site traffic increases, Boston-area Bella Sante Day Spa is assessing its own accomplishments in serving the public online with its most successful November of gift certificates sales in their 17-year history.

(Photo: http://photos.prnewswire.com/prnh/20101130/LA08999-a)

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(Photo: http://photos.prnewswire.com/prnh/20101130/LA08999-b)

November sales through Cyber Monday 2010, compared to last year, increased 60 percent by 9:00 p.m.

Bella Sante Web site traffic on Thanksgiving Day was up 62 percent over 2009 and on Black Friday 89 percent.

Calls on Black Friday to the Bella Sante Concierge Center were up 58 percent. Call center concierges still managed to keep the average caller wait time below 9 seconds—a remarkable achievement considering such an increase in calls.  As reported by comScore, the growth in Unique Visitors on Black Friday at Amazon was 25%; however, Bella Sante reported a 70% growth.

"We were ready for Black Friday and Cyber Monday—just as we're ready each day," stated Tiffany Amorosino, COO of Bella Sante. "Our talented team members are experts at providing advice on treatments. They make setting appointments, ordering gift certificates or any of the products used at our spas easy and fast."

According to Amorosino, Bella Sante management across its three spa locations in Massachusetts—in Wellesley, Lexington and on Newbury Street—focuses on ensuring clients consistently enjoy the best care at every level.

"Our reputation for quality is supported by winning more Best of Boston Awards than any other spa has ever won in Massachusetts," added Amorosino. "Over the years, we have grown a strong client base—the majority of our clients are repeat guests. The fact that some repeat clients come from as far away as 200 miles to receive services speaks volumes."

"The teams at Bella Sante Day Spas are dedicated to continuing a tradition of being the Best of Boston," said Amorosino.

About Bella Sante http://www.BellaSante.com

Bella Sante—with locations in Wellesley, Lexington and on Newbury Street—is and has been the premier day spa in the Boston Metro area since 1993, having won more Best of Boston awards than any other spa—ever!  Clients from across the United States year after year order gift certificates online for friends, co-workers, family and loved ones in Massachusetts.

Follow Bella Sante on http://twitter.com/BellaSante, or become a fan on http://www.facebook.com/BellaSante.

SOURCE Bella Sante

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