Nu Skin Board of Directors Appoints Neil Offen as New Member

PROVO, Utah, July 20, 2011 /PRNewswire/ -- Nu Skin Enterprises, Inc. (NYSE: NUS) today announced that Neil H. Offen, recently retired president and chief executive officer of the U.S. Direct Selling Association, has been appointed to the company's board of directors.

"For more than 40 years, Neil has demonstrated his commitment to the success of the direct selling industry," said Blake Roney, chairman of Nu Skin's board of directors. "His knowledge of direct selling, strong leadership background and extensive government and industry experience give him an exceptional global perspective that will be a welcome addition to our board. In fact, Neil's experience with the direct selling industry globally is truly unique. We look forward to his insight and contribution as we pursue our goal of becoming the world's leading direct selling company."

"I have always been impressed with the quality and character of Nu Skin's management team and corporate culture," said Offen. "It is an honor to join Nu Skin's board and participate in continuing to build the company as a major influence in the global direct selling industry."

About Neil H. Offen

Offen served as president and chief executive officer of the 100-year-old Direct Selling Association from 1978 through 2011. In addition, he served as secretary of the 63-nation World Federation of Direct Selling Associations and as vice chairman of the Direct Selling Education Foundation.  Before joining DSA as a staff attorney in 1971, Offen was legislative and administrative assistant to a United States Congressman and, prior to that, served with the U.S. Department of State's Agency for International Development. In 1994, he was appointed by President Clinton and confirmed by the United States Senate as vice chairman of the board of directors of the Inter-American Foundation through which he held diplomatic status for the U.S. government.  

Offen has served on the board of trustees of the Hudson Institute and the board of directors of the U.S. Chamber of Commerce Foundation, the Council of Better Business Bureaus, National Retail Federation, the Small Business Legislative Council and the Ethics Resource Center.

In 1983, Offen was inducted into the Direct Selling Hall of Fame and in 1987 he was awarded the designation Certified Association Executive. In 2003, he was selected Association Executive of the Year by Association Trends, the profession's weekly publication. In 2011, Offen received the Circle of Honor award from the DSEF, and was honored by the DSA with its first ever and lifetime achievement award, which will be permanently called the Neil H. Offen Lifetime Achievement Award. Offen has published both legal and non-legal articles and has lectured on a variety of topics at numerous universities. A member of the D.C. Bar, he received his juris doctor degree from George Washington University and his bachelor's degree from Queens College.

About Nu Skin Enterprises, Inc.

Nu Skin Enterprises, Inc. demonstrates its tradition of innovation through its comprehensive anti-aging product portfolio, independent business opportunity and corporate social responsibility initiatives. The company's scientific leadership in both skin care and nutrition has established Nu Skin as a premier anti-aging company, evidenced in its unique ageLOC™ science that addresses aging at its source. The company's anti-aging products feature the new ageLOC suite of products including the ageLOC Transformation daily skin care system, ageLOC Future Serum and the ageLOC Edition Galvanic Spa® System II, as well as the ageLOC Vitality nutritional supplement. A global direct selling company, Nu Skin operates in 52 markets worldwide and has approximately 800,000 independent distributors. Nu Skin is traded on the New York Stock Exchange under the symbol "NUS." More information is available at http://www.nuskin.com.

Please note: This press release may contain certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 regarding the company's results of operation and strategy. These forward-looking statements are based on current information and expectations, and are subject to risks and uncertainties discussed in company filings with the U.S. Securities and Exchange Commission, which could cause the company's actual results to differ materially from expected results. The company undertakes no obligation to publicly update any forward-looking statement contained in this press release, whether as a result of new information, future developments or otherwise, except as may be required by law.

SOURCE Nu Skin Enterprises, Inc.