Nutritional Supplements Market to Hit $620.8 Billion by 2030 - Grand View Research, Inc.

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Sep 12, 2022, 09:00 ET

SAN FRANCISCO, Sept. 12, 2022 /PRNewswire/ -- The global nutritional supplements market size is expected to reach USD 620.8 billion by 2030, according to a new report by Grand View Research, Inc. It is expected to expand at a CAGR of 6.3% from 2022 to 2030. The awareness regarding health and fitness has been on an upward trend in the past few years. During the pandemic, this gained a lot of momentum and has resulted in the massive growth of the market. The increase in the prevalence of chronic diseases and non-communicable diseases has also fueled the growth of the market. Immunity-boosting supplements and food were in high demand across the globe. According to Nutrition Business Journal, there was a massive surge in the purchase of immune supplements, 17 out of 20 vitamin products were immunity-related.

The awareness pertaining to health and fitness has also risen in recent years. With this newfound interest in fitness and well-being, numerous products in the market catering to the needs of fitness enthusiasts and professional athletes have seen a big jump in their demand. A growing number of fitness clubs and gyms all over the globe, an increase in the consumption of products like protein supplements, and high demand for energy-boosting supplements are boosting the growth of the market.

Interest in functional foods has also risen and many people are opting for naturally sourced foods that are enriched with this necessary nutritional supplementation and are incorporating them into their diet. APAC emerged as the largest regional market in 2021. Japan was the first country to approve such foods, back in the 1980s and other countries have been following suit. The plant-based products have also gained a lot of traction with more and more people turning to a vegan diet for a more holistic approach to health.

Key Industry Insights & Findings from the report:

By product, the functional foods and beverages segment held the largest revenue share in 2021 due to its increasing popularity. The sports nutrition segment is expected to emerge as the fastest-growing segment over the forecast period
Based on formulation, the powder segment had the largest market share in 2021 and is expected to witness significant growth in the coming years
The brick-and-mortar sales channel segment held the largest revenue share in 2021. The e-commerce sales channel is expected to register the fastest growth rate over the forecast period owing to the ease of distribution of this sales channel
The Asia Pacific region held the largest revenue share in 2021 owing to its large export capacity

Read 150-page full market research report for more Insights, "Nutritional Supplements Market Size, Share & Trends Analysis Report By Product, By Consumer Group, By Formulation, By Application, By Packaging, By Composition, By Gender, By Sales Channel, And Segment Forecasts, 2022 - 2030", published by Grand View Research.

Nutritional Supplements Market Growth & Trends

The functional foods and beverages product segment held the largest revenue share of over 55.0% in 2021. Food rich in supplements like minerals and vitamins, omega-3, and fiber-rich food is in high demand due to their benefits. The demand has grown significantly in recent years due to their long-term benefits. Apart from COVID, the use of these products for balancing nutritional imbalances, slowing down aging, and maintaining agility have been responsible for the growth of this segment. The sports nutrition product segment is expected to witness the fastest growth over the forecast period owing to the rising interest in fitness and overall health.

The powder formulation segment held the largest revenue share in 2021 due to the high product density in the market and this formulation is preferred over other forms of oral ingestion. The ease of use for all age groups has been key to driving this segment. The capsules segment is expected to grow at a significant CAGR from 2022 to 2030. Capsules come in multiple layers, in extended-release forms, which are meant for specific uses and are expected to witness significant growth in the future.

The brick-and-mortar sales channel captured the largest revenue share in 2021, despite being challenged by the online sales channel. With the COVID still in effect, people are preferring online purchases of products, but brick and mortar sales have not slowed down. It is expected to grow significantly. The e-commerce segment is expected to emerge as the fastest-growing sales channel over the forecast period due to key market player initiatives and the preference of people for purchasing.

The adult consumer group segment held the largest revenue share in 2021 owing to increased concerns related to health, higher susceptibility to chronic diseases, and overall awareness of the importance of a well-supplemented diet for complete health and well-being. The children segment is expected to witness significant growth over the forecast period because people are becoming more aware of proper nutritional requirements from a young age for better mental and physical development, thus fostering the growth of the market.

Asia Pacific was the highest-grossing region in 2021 in the market. The majority of the population in the region has become aware of the benefits of nutritional supplements and is keenly purchasing them, resulting in the growth of the market. In addition, countries like Japan and China are major exporters of nutritional supplements, accounting for billions per year. The growth in the market has been spurred due to COVID. Latin America is expected to register the fastest growth rate over the forecast period owing to the increasing chronic disease burden, rising awareness regarding the use of nutritional supplements, and the importance of maintaining a healthy lifestyle.

Despite lockdown being imposed across the globe, the market for nutritional supplements has grown multi-fold. People are increasingly becoming aware of the benefits of nutritional supplements and also moving towards leading a healthy lifestyle. Participation in sports or physical activity has increased over the years to combat obesity and has thus increased the number of sports and fitness enthusiasts. An increase in the consumption of sports nutrition products and general energy-boosting supplements has spurred the growth of the market.

Nutritional Supplements Market Segmentation

Grand View Research has segmented the global nutritional supplements market based on product, consumer group, formulation, application, packaging, composition, gender, sales channel, and region:

Nutritional Supplements Market - Product Outlook (Revenue, USD Million, 2016 - 2030)

Sports Nutrition

Sports Supplements

Protein Supplements

Egg Protein
Soy Protein
Pea Protein
Lentil Protein
Hemp Protein
Casein
Quinoa Protein
Whey Protein

Whey Protein Isolate
Whey Protein Concentrate

Vitamins
Minerals
Amino Acids

BCAA
EAA
Arginine
Aspartate
Glutamine
Beta Alanine
Creatine
L-carnitine

Probiotics
Omega -3 Fatty Acids
Carbohydrates

Maltodextrin
Dextrose
Waxy Maize
Karbolyn

Detox Supplements
Electrolytes
Others

Sports Drinks

Isotonic
Hypotonic
Hypertonic

Sports Foods

Protein Bars
Energy Bars
Protein Gels

Meal Replacement Products
Weight Loss Product

Green Tea
Fiber
Protein
Green Coffee
Caffeine
L-carnitine

Dietary Supplements

Vitamins

Multivitamin
Vitamin A
Vitamin B
Vitamin C
Vitamin D
Vitamin E

Minerals

Calcium
Potassium
Magnesium
Iron
Zinc

Enzymes
Amino Acids

Arginine
L-carnitine
Tryptophan
Others

Conjugated Linoleic Acids
Collagen
Melatonin
Hyaluronic Acid
Antioxidants

Astaxanthin
Carotenoids
Others

Propolis/Royal Jelly
Omega -3 Fatty Acids

Fish & Seafood Oil
Plant-based Oil
Others

Herbal Supplements

By Ingredients

Moringa
Echinacea
Flaxseeds
Turmeric
Ginger
Ginseng
Garlic
Ashwagandha
Cranberry
Chamomile
Ginko
Elderberry
St. John's Wort
Hemp/CBD

By Certification

Organic
Inorganic

Functional Foods and Beverages

Probiotics
Omega -3
Others

Nutritional Supplements Market - Consumer Group Outlook (Revenue, USD Million, 2016 - 2030)

Infants
Children
Adults

21-30 years
31-40 years
41-50 years
51-65 years

Pregnant
Geriatric

Nutritional Supplements Market - Formulation Outlook (Revenue, USD Million, 2016 - 2030)

Tablets
Capsules
Powder
Soft gels
Liquid
Others

Nutritional Supplements Market - Application Outlook (Revenue, USD Million, 2016 - 2030)

Immune Health
Eye Health
Women Health
Beauty Health
Brain, Neuro & Mental Health
Sleep Disorders
Bone & Joint Health
Digestive Health
Urinary & Kidney Health
Heart Health
Liver Health
Weight Management
Energy
Others

Nutritional Supplements Market - Packaging Outlook (Revenue, USD Million, 2016 - 2030)

Strip/Blister/Alu-Alu Packaging
Sachet Bags
Spray
Bottles/Cans
Vials
Jars
Pillow Pouches

Nutritional Supplements Market - Composition Outlook (Revenue, USD Million, 2016 - 2030)

Single Composition
Multiple Composition

Nutritional Supplements Market - Gender Outlook (Revenue, USD Million, 2016 - 2030)

Male
Female

Nutritional Supplements Market - Application Outlook (Revenue, USD Million, 2016 - 2030)

Brick & Mortar

Direct Selling
Chemist/Pharmacies
Health Food Shops
Hyper Markets
Super Markets

E-commerce

Nutritional Supplements Market - Regional Outlook (Revenue, USD Million, 2016 – 2030)

North America

U.S.
Canada

Europe

Germany
U.K.
France
Russia
Spain
Italy

Asia Pacific

Japan
India
Australia
Singapore
India
South Korea
Sri Lanka
Vietnam
Taiwan

Latin America

Brazil
Mexico
Argentina

Middle East & Africa

Saudi Arabia
UAE
South Africa

List of Key Players in Nutritional Supplements Market

Amway
Abbott Nutrition
Nestle
Herbalife International of America, Inc.
Glanbia plc
PepsiCo
Cliff Bar & Company
Science in Sports
TheHut.com Ltd.,
Cardiff Sports Nutrition Ltd

Check out more related studies published by Grand View Research:

Mineral Supplements Market - The global mineral supplements market size is expected to reach USD 17.0 billion by 2030, according to a new report by Grand View Research, Inc. It is expected to expand at a CAGR of 2.4% from 2022 to 2030. The major factor influencing the industry growth is the growing worldwide incidences of chronic diseases such as anemia, osteoporosis, cancer, and diabetes is boosting the growth as these supplements are useful for managing such conditions.
Herbal Supplements Market - The global herbal supplements market size is expected to reach USD 8.5 billion by 2025, according to a new report by Grand View Research, Inc. It is projected to expand at a CAGR of 6.2% over the forecast period (from 2018 to 2025). Growing geriatric population and awareness regarding preventive healthcare are expected to be the key factors driving the market.
Sports Nutrition Market - The global sports nutrition market size is expected to reach USD 82.3 billion by 2030, according to a new report by Grand View Research, Inc. It is expected to expand at a CAGR of 8.5% from 2022 to 2030. Consumer awareness regarding health and wellbeing is contributing to market growth.

Browse through Grand View Research's Pharmaceuticals Industry Research Reports.

About Grand View Research

Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research Helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.

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