NYC Car Service App Whisk Unveils Unlimited Ride Pass, the First Black Car Equivalent of a Weekly Metrocard

NEW YORK, March 5, 2014 /PRNewswire/ -- In an unprecedented move for New York City's ground transportation industry, new car service app Whisk has unveiled Whisk Unlimited Ride Pass, unlimited ride subscriptions offering New Yorkers flat-rate weekly memberships for black car transportation. This is Whisk's latest innovation to help black car and livery companies make car service a standard, viable and affordable method of daily transportation for New Yorkers.

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"Unlimited Ride Pass is our answer to the subway system's Metrocard," said Michael Ibrahim, CEO of Whisk. "Traffic and ride volume fluctuate wildly. That's why no cab or black car companies have tried this before. At Whisk, we'll take up any challenge to provide ease of service and consistency for our everyday riders. We are not the occasional splurge; we're building a solution for New Yorkers' everyday transportation needs. Whisk Unlimited Ride Pass is one example of this."

Currently, two unlimited packages are available:

• The "To and From" provides unlimited non-stop rides to and from any two points of interest (i.e.: home and school or work and home) in Manhattan.

• The "Departing From" provides unlimited non-stop rides departing from any one point in Manhattan (i.e.: home) and terminating anywhere in the same borough.

Both packages include one additional non-stop ride anywhere in Manhattan below 110^th Street, 10 percent off all other rides, and automatic enrollment in Whisk's Priority Peak status, another new service. Priority Peak lets top riders 'jump the queue' during times of high demand. If cars are scarce, Priority Peak customers' ride requests move ahead of requests from other riders. In addition, Priority Peak members never pay a surcharge.

Subscriptions are sold in weekly increments (gratuity not included), and pricing is determined based on selected points of interest. Sample pricing is available upon request, and complete terms are available at http://whisk.me/ridepass.

Ibrahim added, "Currently, 97 percent of New York City metro-area rides are not facilitated by smartphones. We see a clear need for car service companies and technologies to work smarter and more creatively to meet industry and rider demand."

With more than 2,500 cars already under contract across the five boroughs, Whisk is quickly becoming a sought-after app for its industry friendly platform; consumer-friendly interface, pricing and real-time control; and corporate accessibility.

To download Whisk for your smartphone, visit http://get.whisk.me.

About Whisk
The only car service app created for New Yorkers, by New Yorkers, Whisk provides car service companies with the technology and business skills to help them better serve corporate and retail clients across the five boroughs in today's on-demand world. For retail riders, Whisk's technology eliminates the uncertainty of finding a ride, and simultaneously offers black car service at comparable yellow cab prices. For corporate riders, Whisk delivers the same cars and rates they have today but with the convenience of an app. With one tap, Whisk matches a phone's GPS with a nearby driver. Riders can switch between personal and corporate accounts, enjoy real-time fare updates during a ride, and select tip upon arrival.

For more information, visit http://whisk.me or download the app for your smartphone at http://get.whisk.me. 

Find Whisk on Facebook at http://www.facebook.com/WhiskNY and on Twitter at @WhiskNY.

Media Contact
Rachel Winefsky
Winefsky Communications
212.390.1923
Email

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SOURCE Whisk