Objectiva Software Solutions Appoints New President

SAN DIEGO, July 14 /PRNewswire/ -- Robert Corace, formerly Managing Director at Symphony Services, has joined Objectiva Software Solutions, Inc., a leading provider of software development outsourcing services with engineering based in the U.S. and China, as President. From the company's Boston office, Corace will oversee Objectiva's global sales, marketing and operations.

Corace joins Objectiva from Symphony Services, an international technology services company, where for the past four years he led strategic consulting, financial services, and the E-commerce, Information Services business unit. Corace joined the company in 2006 as part of its acquisition of VMOplus, a consultancy specializing in globalization, SaaS and SOA, where he was founder and CEO. Prior, he held operational, sales and technical management positions at Thomson Reuters, PricewaterhouseCoopers, IBM, W.R. Grace and Co., and Office Depot.

"I'm delighted that Robert has joined our team. His proven experience providing sales leadership and quality, on-time global software delivery to both emerging and Global 1000 clients will prove invaluable as we expand our presence in North America," said Douglas Winter, CEO of Objectiva. "Robert's expertise in content convergence also overlays with the growing importance of multi-source content reuse, automation and user choice to our clients. Objectiva's history of successfully delivering software engineering outsourcing services from China will continue to provide value to our clients in the important areas of cost savings, specialized resource availability, vendor and geographic diversification, and business development access to the rapidly growing domestic China market."

An important part of Corace's mandate will be to grow Objectiva's U.S. operations, where the company has helped clients develop software and build dedicated Product Development, QA, and Support Centers in China since 1991. Objectiva's offices in San Diego, Boston, Beijing and Xi'an, China specialize in enterprise software solutions, content and document management, Web based and client-server applications, and mobility software and platform engineering services. The company augments client's internal software engineering resources with teams run by the company's U.S. based technical leaders, each with multiple years of experience in managing global software development – eliminating the burden on the client.

In contrast to traditional outsourcers of IT services, Objectiva specializes in providing the full spectrum of software product engineering across the product development lifecycle. The Objectiva Global Delivery Methodology™ is based on more than a decade of experience collaborating closely with clients' engineering teams. It combines an iterative software lifecycle process, UML based object-oriented analysis and design, emphasis on quality assurance, and highly integrated global delivery teams with U.S. based project management. Also, unlike other U.S. companies that have formed third party partnerships with software development outsourcing companies, Objectiva's in-China engineers are employed directly by the company and work closely with their clients as well as the U.S. based project leaders. This insures seamless collaboration and service delivery with the company's clients.

Robert Corace, President of Objectiva, commented: "I believe the future of outsourced product development and engineering services belongs to firms that are specialists. Designing, developing and supporting products for the market is a very different discipline than developing applications for a company to use supporting internal operations. In addition, strong domain knowledge is key to working with our clients as more and more businesses look for added value such as IP, reusable technology frameworks, and deep experiences and lessons learned. I joined Objectiva because of its software engineering leadership in product verticals such as Financial Services, Mobility, Content and Document Management, and Web Commerce. As the leading specialist in outsourced software development from China, Objectiva is positioned to both deliver innovation to our clients and lead this market forward."

About Objectiva Software Solutions

Objectiva Software Solutions is a leading provider of software outsourcing services from China. Objectiva's teams have been delivering projects and building dedicated Offshore Development Centers in China since 2001. With offices in San Diego, Boston, Beijing and Xian, China, Objectiva helps clients develop customized enterprise software solutions, web based and client-server applications, and software for the wireless Internet. Objectiva's teams are run by U.S. based technical leaders with several years of experience in managing global software development efforts to take the burden off the client. Objectiva reduces the cost of software development without sacrificing quality, on-time delivery and time-to-market.

SOURCE Objectiva Software Solutions