Ocean Spray Partners with Wet Cement to Advance Women at Work™ on International Women's Day
The Farmer-Owned Cooperative and Wet Cement Held a Celebration Marked by an Inclusive Leadership Keynote and Interactive Workshops Designed to Empower and Connect Female Colleagues
LAKEVILLE, Mass., March 6, 2020 /PRNewswire/ -- Ocean Spray Cranberries, Inc., the agricultural cooperative owned by more than 700 farmer families, today announced its partnership with Wet Cement, a U.S.-based consulting firm that provides global training, coaching and keynote speaking services, to lead the cooperative's International Women's Day (IWD) event at Ocean Spray headquarters in Lakeville, Massachusetts. To honor both Women's History Month and today's holiday celebrating women's achievements while promoting greater equality worldwide, Ocean Spray organized a series of inspiring events for their team, that were live-streamed for their colleagues and farmers around the world.
The festivities kicked off with an Awards Program to recognize mentors who supported their female colleagues around the world, followed by the "Advance Women At Work™ Through Inclusive Leadership" keynote, delivered by Wet Cement Founder and CEO Jennifer Willey. The program addresses internal and external barriers to women's professional career growth, while providing insights, inspiration, and actionable tools to manage these challenges and propel female leaders forward. Male employees and leaders in attendance learned how to foster a more collaborative and inclusive culture.
Following her keynote, Ms. Willey led an interactive workshop helping attendees build their "Personal Board of Directors"--a strategic network of advocates and allies who will take a vested interest in their success. Attendees purposefully connected as they developed a plan to accelerate their career growth.
Ocean Spray's celebration kicked off earlier this week by elevating women across the organization through a Professional Learning experience. Female colleagues across various levels and divisions presented inspiring highlights from the Massachusetts Conference for Women—the largest women's conference in the country—to share their valuable insights with their colleagues. As part of the company's supportive and empowering approach, each presenter received a private "Confident Communications Coaching" session with Ms. Willey to prepare their presentations.
"At Ocean Spray, we believe investing in women and girls creates a brighter and more prosperous future," said MaKenzie Gardner, Manager of Diversity and Inclusion at Ocean Spray. "On International Women's Day, we recognize and celebrate our female colleagues' extraordinary achievements and take time to recalibrate and assess where we stand in achieving equity and equality for not only our female colleagues, but also women worldwide."
Adds Wet Cement's Jennifer Willey: "I am honored to lead Ocean Spray's International Women's Day celebration to support and develop their female employees and growers while accelerating inclusivity. I'm so impressed with their holistic approach, encompassing celebrating, inspiring, educating and connecting the entire Ocean Spray team. Their efforts go far beyond a social media-friendly 'Each for Equal' post, but rather, provides women with a voice and expanded network to help them achieve their potential, while empowering the men to be 'modern leaders.'"
To learn more about how Advance Women at Work can help your organization cultivate a more collaborative and empowered culture, visit AdvanceWomenAtWork.com.
About Ocean Spray:
Founded in 1930, Ocean Spray is a vibrant agricultural cooperative owned by more than 700 cranberry farmers in the United States, Canada and Chile who have helped preserve the family farming way of life for generations. The Cooperative's cranberries are currently featured in more than a thousand great-tasting, nutritious products in over 100 countries worldwide. Leading by purpose, Ocean Spray is committed to the health of people and planet. For more information visit: www.oceanspray.com
About Wet Cement
Founded in 2017, Wet Cement fosters fearless people, teams and organizations, to achieve their potential. They do this by transforming behaviors and mindsets via insight-driven and personalized keynote speaking, training, coaching and consulting services. The company supports business growth and innovation by designing and developing gender equality programs through its Advance Women At Work™ practice, and customized leadership, communication and sales strategy training and coaching programs. The company is certified as a Women's Business Enterprise (WBE) through the Women's Business Enterprise National Council (WBENC), the nation's largest third-party certifier of businesses owned and operated by women in the U.S. For more information visit www.wet-cement.com.
For PR Inquiries:
Ocean Spray
JONESWORKS
Ayla Richards
[email protected]
212-839-0111
Wet Cement
Jennifer Willey
917-334-3653
[email protected]
SOURCE Wet Cement Inc.; Ocean Spray Cranberries Inc.
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