Ocean's Halo™ Seaweed Chips Now Available at Whole Foods Market®, Central Market and More

BURLINGAME, Calif., Jan. 16, 2014 /PRNewswire/ -- Beginning this month, Ocean's Halo Seaweed Chips—the first totally delicious crispy, crunchy chip made from sustainably harvested and nutrient-rich seaweed—will be available in almost 70 Whole Foods Market^® locations throughout the Northeast and Midwest regions, including flagship stores in Chicago and New York. In mid-February, Texas shoppers will find Ocean's Halo Seaweed Chips at all nine locations of leading grocery chain Central Market.

Ocean's Halo (www.oceanshalo.com) is also currently available on Amazon for shipping across the U.S. Select retailers throughout Canada, including Choices Markets, Buy Low Market and Nesters Market, will begin carrying Ocean's Halo Seaweed Chips. Visit Ocean's Halo's retail locator for a full list of stores, including retail locations throughout the San Francisco Bay Area, where Ocean's Halo was originally introduced in October 2013.

"In just three short months, Ocean's Halo has made major strides toward becoming a national brand thanks to availability at Whole Foods, Central Market and Amazon," said Bob Childs, Ocean's Halo Seaweed Chips' VP of sales. "Seaweed is one of the hottest food trends of 2014, and there's no more delicious and satisfying way to get your daily allowance of this superfood than by tearing into a bag of Ocean's Halo's savory, crunchy chips."

Ocean's Halo's protein and nutrient-packed seaweed chips are also fueling the minds and bodies of employees at some of Silicon Valley's most innovative and creative companies—from the microkitchens of Google and YouTube to the cafeterias at Lucas Film, eBay, PayPal, Oracle and more. Trendsetters and tastemakers can also find Ocean's Halo at The Battery SF, one of San Francisco's most stylish new social clubs. 

In September 2013, Ocean's Halo Seaweed Chips—the first product from New Frontier Foods—debuted at the Natural Products Expo East, where it received the "Best of the Press" award. A few weeks later, the chips hit supermarket shelves throughout the San Francisco Bay Area, including nine Mollie Stone's locations, where it has become a shopper favorite.

Ocean's Halo Seaweed Chips was created by four dads—two who grew up snacking on chips and two who were raised on seaweed—on a mission to create a chip nutritious enough for the produce aisle, but delicious enough for the snack aisle. Made from only sustainably grown seaweed and other natural, real ingredients, Ocean's Halo Seaweed Chips are baked, taste great, and are packed with vitamins and minerals, with none of the bad stuff like GMOs, trans fats, MSG, or artificial anything. Ocean's Halo Seaweed Chips are available in four gluten-free flavors: Chili Lime, Sea Salt, Korean BBQ and Hot & Spicy.

"We are extremely excited by the overwhelming response to our chips from trailblazing consumers, who are as excited about our mission to 'swim against the tide' of traditional (aka unhealthy and uninspired) snacking as they are the delicious crunch of the chips themselves," continued Michael Shim, one of four dads who created Ocean's Halo Seaweed Chips.

Ocean's Halo Seaweed Chips are a whole lot better for the planet than other snack chips out there because seaweed is farmed on the Earth's most sustainable farm "land": the ocean. No fresh water, no fertilizer, and no deforestation required, seaweed needs only nature to make it grow, making ocean farms more sustainable than even the most environmentally sensitive land farms. Ocean's Halo Seaweed Chips are sold in 100% compostable bags produced from wood pulp that is sourced from managed tree farms.

Retailers interested in ordering Ocean's Halo Seaweed Chips can email [email protected], or visit the company at the Winter Fancy Food Show "New Brands on the Shelf" Pavilion in San Francisco, January 19-21.

For more information about Ocean's Halo Seaweed Chips go to www.oceanshalo.com. Join the Ocean's Halo conversation on Facebook at www.facebook.com/OceansHalo and on Twitter and Pinterest @OceansHalo #SwimAgainstTheTide.

About New Frontier Foods Inc.

Based in the San Francisco Bay Area, New Frontier Foods Inc. was founded in 2011 by four dads on a mission to leverage the science of superfoods to make ordinary foods delicious and healthy. Ocean's Halo™ Seaweed Chips, the first totally delicious crispy, crunchy chip made from sustainably harvested seaweed, is the first product from New Frontier Foods and is currently available online and at select retailers. Advisors to the Company, which has raised $1.7 million in funding to date, include former and current executives from ConAgra Consumer Foods, Starbucks, Pepsico, Sharffen Berger Chocolate (Hershey's), Facebook and Boulder Canyon Foods. New Frontier Foods is proud to donate two percent of its profits to organizations like the Monterey Bay Aquarium Save the Oceans program that are fighting for the health of our oceans.

SOURCE New Frontier Foods Inc.