Olive Garden Introduces First-Ever 'Never Ending Pasta Pass'

ORLANDO, Fla., Sept. 8, 2014 /PRNewswire/ -- Calling all pasta lovers: Olive Garden is celebrating the return of its most popular promotion – Never Ending Pasta Bowl – with the introduction of the first-ever Never Ending Pasta Pass. Beginning today, pasta fanatics can purchase one of the 1,000 Pasta Passes to unlock unlimited pasta and Coca-Cola soft drinks from Sept. 22 through Nov. 9.

Pasta Passes are available for $100 starting at 3 p.m. ET exclusively via www.OliveGarden.com/specials/never-ending-pasta-pass. With their personalized Pasta Pass in hand, card-holders can enjoy never-ending pasta, pasta toppings such as chicken and shrimp fritta, and Coca-Cola soft drinks as many times as they'd like during the seven-week promotion. Without the Pasta Pass, Never Ending Pasta Bowl starts at $9.99.

"Never Ending Pasta Bowl is our most popular promotion all year – in fact, we served more than 13 million bowls of pasta during last year's promotion," said Jay Spenchian, Olive Garden's executive vice president of marketing. "We're excited to celebrate pasta superfans with our limited edition Pasta Pass, which brings even more value and excitement to our guests' Never Ending Pasta Bowl experiences."

Guests also can engage on Olive Garden's social channels for the chance to score a Pasta Pass. Guests can follow along and join the conversation with #PastaPass and connect with Olive Garden at Facebook.com/OliveGarden, Twitter.com/OliveGarden and Instagram.com/OfficialOliveGarden.

ABOUT OLIVE GARDEN

Olive Garden is the leading restaurant in the Italian dining segment with more than 800 restaurants, more than 96,000 employees and more than $3.6 billion in annual sales. Olive Garden is a division of Darden Restaurants, Inc., (NYSE: DRI), which owns and operates more than 1,500 restaurants that generate over $6.3 billion in annual sales. Headquartered in Orlando, Fla., and employing more than 150,000 people, Darden is recognized for a culture that rewards caring for and responding to people. In 2014, Darden was named to the FORTUNE "100 Best Companies to Work For" list for the fourth year in a row. Olive Garden is committed to making a difference in the lives of others in the local community. As part of this commitment, Olive Garden restaurants have donated nearly 30 million pounds of food to local community food banks across the country. For more information and to find your nearest Olive Garden restaurant, visit OliveGarden.com.

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SOURCE Olive Garden