Launches iPhone Application

Largest Plus-Size Web Mall Offers New Technology to Customers Seeking Community For Plus-Size Interaction

Dec 14, 2010, 10:45 ET from

NEW YORK, Dec. 14, 2010 /PRNewswire/ --, a Redcats brand and the premiere online destination for curvy women who demand high style in plus-size fashion, announces the launch of its newest technological endeavor, a free iPhone application, providing customers with unlimited mobile access to 15,000 items on This new application allows iPhone, iPad and iPod Touch users to find and purchase clothing and accessories directly from their mobile devices and provides the largest plus-size assortment through mobile commerce.

The iPhone Application features an accessible interface to shop with ease, via powerful sorting and filtering of search results, paired with user-friendly features, such as prominent displays and vivid images, ensuring that its users get the optimal experience. In addition, the iPhone application allows users to:

  • Search by Brand
  • Search by Style
  • Search by Size
  • Purchase directly from the application
  • Shop more than 15,000 products
  • Redeem coupons and offers
  • Be part of our Facebook community
  • Follow's Twitter @onestopplus
  • Download's iPhone application on iTunes

"We wanted to provide our customers with a user friendly and efficient application that provides them with the convenience of shopping online," said Jim Lofgren, Vice President of Group. "With our new iPhone application, our customers can now utilize our community-driven technology through additional convenient and easily accessible mediums - their phones, iPads and iPods, further establishing our position as the largest plus-size retailer, constantly offering new and convenient ways to shop."

To download the iPhone application, please visit Apple's AppStore and search "OneStopPlus."

For additional information, please visit:

For press inquiries, please contact: 5W Public Relations.

About®® is the world's first and only web-mall for plus-size women and big & tall men.  The® philosophy for plus-size women is reflected in every aspect of its website. The look and feel is upscale and the collections are not considered simply as clothing, but fashion. Plus-size women now have the same fashion choices as their size 8 counterparts, with access to everything from the classics to what's right on the mark in terms of the latest trends. Featured on this website include leading designs in American and European plus size fashion from Woman Within®, Roaman's®, Jessica London®, AVENUE®, Taillissime and Ellos.® is a Redcats USA brand.

About Redcats USA

Redcats USA is a dynamic, multi-channel, web-driven home-shopping leader, with numerous successful brands in its portfolio: AVENUE®, Woman Within®, Jessica London®, Roaman's®, KingSize® and BrylaneHome® sold on®, The Sportsman's Guide® and The Golf Warehouse™.  Redcats USA offers a wide range of value and quality driven merchandise categories, including men's and women's plus-size apparel, home and lifestyle products, and sporting goods/outdoor gear.  Redcats USA is a Redcats company.  For more information:

Media Contacts:

5W Public Relations

Jocelyn Kahn / Chloe Gallo

212-584-4307 / 212-584-4315 /