Online Advertising Networks Support Pirate Sites Says Leading Expert
NEW YORK, April 6, 2011 /PRNewswire/ -- Pace Lattin, a leading Online Advertising Fraud and Compliance Expert, today announced that he is going to take on advertising networks that continue to support and provide financial assistance to illegal pirate and torrent sites. According to Mr. Lattin, there are several online advertising networks that place advertising on sites like ThePirateBay, which could not exist without this financial support.
Currently Congress is trying to pass laws, with the leadership of Senator Patrick Leahy and Representative Lamar Smith, to address the growing threat of online copyright infringement. According to Lattin, "One of the best ways to stop this is to take out the financial incentive of the parties involved. If we were to go after the advertising networks and companies that make money from these illegal actions, we'd be hurting the criminals in their pocketbooks."
Lattin points out on his website at IndustryPace.com (http://industrypace.com/), "Some of the networks involved are members of the RightMedia Exchange, owned by search engine Yahoo! RightMedia continues to allow these networks to be a part of the exchange, even when presented with evidence of their wrongdoing. What makes this even worse," says Mr. Lattin, "is that Yahoo itself is making money through revenue sharing arrangements with these networks off of these pirate sites."
Lattin is available for interviews by calling (646) 308-1625 ext. 2 or emailing [email protected]
This press release was issued through eReleases(R). For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.
SOURCE Pace Lattin
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