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Online Children's And Maternity Apparel Market in MENA to Grow by USD 1.38 bn | Technavio

Technavio (PRNewsfoto/Technavio)

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Mar 15, 2022, 23:30 ET

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NEW YORK, March 15, 2022 /PRNewswire/ -- The online children's and maternity apparel market in MENA is expected to grow by USD 1.38 bn from 2020 to 2025. The report projects that the market will progress at a CAGR of 14.93% during the forecast period.

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Technavio has announced it latest market research report titled Online Childrens and Maternity Apparel Market in MENA by Price, Application, Age Group, and Geography - Forecast and Analysis 2021-2025
Technavio has announced it latest market research report titled Online Childrens and Maternity Apparel Market in MENA by Price, Application, Age Group, and Geography - Forecast and Analysis 2021-2025

Online Children's and Maternity Apparel Market in MENA: Driver

The increasing product awareness is one of the key factors driving the growth of the online children's and maternity apparel market in MENA. Maternity wear is an emerging segment in the apparel market. The increase in product awareness among women has encouraged online retailers to start selling maternity apparel. Television advertisements, digital and social media advertisements, and other sources of information create awareness among women, which has influenced the purchasing decisions of women. Companies also advertise with the help of maternity modeling to create a better connection with pregnant women. Many brands sell maternity wear through the online platform as the customers are well-versed with new technologies and digital platform usage. These factors drive the growth of online shopping among customers.

Online Children's and Maternity Apparel Market in MENA: Challenge

The high overhead costs for online retailers will challenge the online children's and maternity apparel market in MENA during the forecast period. Online retailers face logistics management-related issues such as lack of proper postal addresses and logistical complications such as delayed delivery of products and unorganized routing. Hence, online retailers face high overhead costs, which lowers their profit margins. The lack of quality delivery services also hinders the company's brand image among customers, which lowers the customer base. International online retailers from the US and Europe also incur significant losses owing to these problems. Online retailers recruit more field workers for effective delivery services, which results in additional labor costs and is paid from their profits, thereby lowering their profit margins.

Learn about additional drivers and challenges impacting the growth of the market.
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Online Children's And Maternity Apparel Market In MENA: Some Key Vendors and their Offerings

  • Alibaba Group Holding Ltd. - The company offers maternity wear such as plus-size dresses, skirts, casual dresses, training, and jogging wear.
  • Amazon.com Inc. - The company offers children's wear and maternity nursing wear such as plus-size dresses, skirts, and casual dresses.
  • Carters Inc. - The company offers baby dresses, toddlers, fun bodysuits, and accessories.
  • eBay Inc. - The company offers maternity wear such as casual dresses, skirts, dungaree maternity dresses, and pregnant women's one-shoulder dresses.
  • Jumia Technologies AG - The company offers maternity wear such as maternity pants, maternity jeans, maternity shorts, and maternity clothes lot size large.

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Online Children's And Maternity Apparel Market In MENA: Segmentation Analysis

This report segments the online children's and maternity apparel market in MENA by price (mass-category, mid-range category, premium category, and ultra-premium category), application (children apparel and maternity apparel), geography (Saudi Arabia, Egypt (Arab Republic of Egypt), UAE, Iran (Islamic Republic of Iran), and Rest of MEA), and age group (infants, toddlers, rest of the children, and maternity).

Saudi Arabia led the online children's and maternity apparel market in MENA in 2021, followed by Egypt (Arab Republic of Egypt), UAE, Iran (Islamic Republic of Iran), and Rest of MEA respectively.

Find out the contribution of each segment of the market. Download Free Sample
Report

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Online Children's and Maternity Apparel Market Scope in MENA

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 14.93%

Market growth 2021-2025

USD 1.38 billion

Market structure

Fragmented

YoY growth (%)

12.30

Regional analysis

MENA

Performing market contribution

Rest of MEA at 42%

Key consumer countries

Rest of MEA, Egypt (Arab Republic of Egypt), UAE, Iran (Islamic Republic of Iran), and Algeria

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Alibaba Group Holding Ltd., Amazon.com Inc., Carters Inc., eBay Inc., Jumia Technologies AG, Namshi General Trading LLC, Next Plc, Nike Inc., PUNTO FA SL, and The Gap Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Table of Contents

1. Executive Summary                         

2. Market Landscape                            

               2.1 Market ecosystem             

                              Exhibit 01: Parent market

               2.2: Market Characteristics     

                             Exhibit 02: Market Characteristics         

               2.2 Value chain analysis           

                              Exhibit 03: Value Chain Analysis: Internet and direct marketing retail

                              2.2.1 Input

                              2.2.2 Inbound logistics

                              2.2.3 Operations

                              2.2.4 Outbound logistics

                              2.2.5 Marketing and sales

                              2.2.6 Service

                              2.2.7 Marketing and sales

                              2.2.7 Support activities

                              2.2.8 Innovation

3. Market Sizing                      

               3.1 Market definition

                              Exhibit 04: Offerings of vendors included in the market definition

               3.2 Market segment analysis  

                              Exhibit 05: Market segments

               3.3 Market size 2020 

               3.4 Market outlook: Forecast for 2020 - 2025 

                              Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ million)

                              Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)

4. Five Forces Analysis                         

               4.1 Five Forces Summary         

                              Exhibit 08: Five forces analysis 2020 & 2025

               4.2 Bargaining power of buyers            

                              Exhibit 09: Bargaining power of buyers

               4.3 Bargaining power of suppliers        

                              Exhibit 10: Bargaining power of suppliers

               4.4 Threat of new entrants     

                              Exhibit 11: Threat of new entrants

               4.5 Threat of substitutes          

                              Exhibit 12: Threat of substitutes

               4.6 Threat of rivalry   

                              Exhibit 13: Threat of rivalry

               4.7 Market condition 

                              Exhibit 14: Market condition - Five forces 2020

5. Market Segmentation by Application                       

               5.1 Market segments

                              The segments covered in this chapter are:

  • Children apparel
  • Maternity apparel

                              Exhibit 15: Application - Market share 2020-2025 (%)

               5.2 Comparison by Application             

                              Exhibit 16: Comparison by Application

               5.3 Children apparel - Market size and forecast 2020-2025       

                              Exhibit 17: Children apparel - Market size and forecast 2020-2025 ($ million)

                              5.3.1 Tops

                              5.3.2 Bottoms

                              5.3.3 Dresses

                              5.3.4 Others

                              Exhibit 18: Children apparel - Year-over-year growth 2020-2025 (%)

               5.4 Maternity apparel - Market size and forecast 2020-2025    

                              Exhibit 19: Maternity apparel - Market size and forecast 2020-2025 ($ million)

                              5.4.1 Tops

                              5.4.2 Bottoms

                              5.4.3 Innerwear and intimate wear

                              5.4.4 Dresses

                              5.4.5 Others

                              Exhibit 20: Maternity apparel - Year-over-year growth 2020-2025 (%)

               5.5 Market opportunity by Application              

                              Exhibit 21: Market opportunity by Application

6. Market Segmentation by Price                    

               6.1 Market segments

                              The segments covered in this chapter are:

  • Mass-category
  • Mid-range category
  • Premium category
  • Ultra-premium category

                              Exhibit 22: Price - Market share 2020-2025 (%)

               6.2 Comparison by Price          

                              Exhibit 23: Comparison by Price

               6.3 Mass-category - Market size and forecast 2020-2025          

                              Exhibit 24: Mass-category - Market size and forecast 2020-2025 ($ million)

                              Exhibit 25: Mass-category - Year-over-year growth 2020-2025 (%)

               6.4 Mid-range category - Market size and forecast 2020-2025 

                              Exhibit 26: Mid-range category - Market size and forecast 2020-2025 ($ million)

                              Exhibit 27: Mid-range category - Year-over-year growth 2020-2025 (%)

               6.5 Premium category - Market size and forecast 2020-2025   

                              Exhibit 28: Premium category - Market size and forecast 2020-2025 ($ million)

                              Exhibit 29: Premium category - Year-over-year growth 2020-2025 (%)

               6.6 Ultra-premium category - Market size and forecast 2020-2025        

                              Exhibit 30: Ultra-premium category - Market size and forecast 2020-2025 ($ million)

                              Exhibit 31: Ultra-premium category - Year-over-year growth 2020-2025 (%)

               6.7 Market opportunity by Price          

                              Exhibit 32: Market opportunity by Price

7. Market Segmentation by Age group                         

               7.1 Market segments

                              The segments covered in this chapter are:

  • Toddlers
  • Infants
  • Rest of the children
  • Maternity

                              Exhibit 33: Age group - Market share 2020-2025 (%)

               7.2 Comparison by Age group

                              Exhibit 34: Comparison by Age group

               7.3 Toddlers - Market size and forecast 2020-2025       

                              Exhibit 35: Toddlers - Market size and forecast 2020-2025 ($ million)

                              7.3.1 Toddler boys

                              7.3.2 Toddler girls

                              Exhibit 36: Toddlers - Year-over-year growth 2020-2025 (%)

               7.4 Infants - Market size and forecast 2020-2025          

                              Exhibit 37: Infants - Market size and forecast 2020-2025 ($ million)

                              7.4.1 Baby boy

                              7.4.2 Baby girl

                              Exhibit 38: Infants - Year-over-year growth 2020-2025 (%)

               7.5 Rest of the children - Market size and forecast 2020-2025 

                              Exhibit 39: Rest of the children- Market size and forecast 2020-2025 ($ million)

                              7.5.1 Boys

                              7.5.2 Girls

                              Exhibit 40: Rest of the children - Year-over-year growth 2020-2025 (%)

                              Exhibit 41: Maternity - Market size and forecast 2020-2025 ($ million)

                              Exhibit 42: Maternity - Year-over-year growth 2020-2025 (%)

                              Market opportunity by Age group

                              Exhibit 43: Market opportunity by Age group

8. Customer landscape                        

               8.1 Customer landscape          

                              Exhibit 44: Customer landscape

9. Geographic Landscape                    

               9.1 Geographic segmentation

                              Exhibit 45: Market share by geography 2020-2025 (%)

               9.2 Geographic comparison    

                              Exhibit 46: Geographic comparison

               9.3 Saudi Arabia - Market size and forecast 2020-2025              

                              Exhibit 47: Saudi Arabia - Market size and forecast 2020-2025 ($ million)

                              Exhibit 48: Saudi Arabia - Year-over-year growth 2020-2025 (%)

               9.4 Egypt (Arab Republic of Egypt) - Market size and forecast 2020-2025           

                              Exhibit 49: Egypt (Arab Republic of Egypt) - Market size and forecast 2020-2025 ($ million)

                              Exhibit 50: Egypt (Arab Republic of Egypt) - Year-over-year growth 2020-2025 (%)

               9.5 UAE - Market size and forecast 2020-2025

                              Exhibit 51: UAE - Market size and forecast 2020-2025 ($ million)

                              Exhibit 52: UAE - Year-over-year growth 2020-2025 (%)

               9.6 Iran (Islamic Republic of Iran) - Market size and forecast 2020-2025             

                              Exhibit 53: Iran (Islamic Republic of Iran) - Market size and forecast 2020-2025 ($ million)

                              Exhibit 54: Iran (Islamic Republic of Iran) - Year-over-year growth 2020-2025 (%)

               9.7 Rest of MEA - Market size and forecast 2020-2025

                              Exhibit 55: Rest of MEA - Market size and forecast 2020-2025 ($ million)

                              9.7.1 Algeria

                              9.7.2 Israel

                              Exhibit 56: Rest of MEA - Year-over-year growth 2020-2025 (%)

               9.8 Market opportunity by geography

                              Exhibit 57: Market opportunity by geography ($ million)

10. Drivers, Challenges, and Trends                

               10.1 Market drivers   

                              10.1.1 Increasing product awareness

                              10.1.2 Rise in growth opportunities in developing markets

                              10.1.3 Growth of e-commerce industry

               10.2 Market challenges           

                              10.2.1 High overhead costs for online retailers

                              10.2.2 Lack of advertising, marketing, and promotional campaigns

                              10.2.3 Order or size mismatch, poor customer care service, and return policy

                              Exhibit 58: Impact of drivers and challenges

               10.3 Market trends    

                              10.3.1 Increasing demand for eco-friendly, high-quality, comfortable, and stylish maternity clothing

                              10.3.2 Availability of top brands online and preference for omnichannel retail

                              10.3.3 Product differentiation and personalization

9. Vendor Landscape                            

               10.1   Competitive scenario     

               10.2   Vendor landscape           

                              Exhibit 40: Vendor Landscape

               10.3   Landscape disruption     

                              Exhibit 41: Landscape disruption

               10.4   Industry risks     

                              Exhibit 42: Industry risks

11.   Vendor Analysis                             

               11.1   Vendors covered             

                              Exhibit 43: Vendors covered

               10.2 Market positioning of vendors   

                              Exhibit 63: Market positioning of vendors

                  12.3 Alibaba Group Holding Ltd.                     

                              Exhibit 64: Alibaba Group Holding Ltd. - Overview

                              Exhibit 65: Alibaba Group Holding Ltd. - Business segments

                              Exhibit 66: Alibaba Group Holding Ltd. – Key news

                              Exhibit 67: Alibaba Group Holding Ltd. - Key offerings

                              Exhibit 68: Alibaba Group Holding Ltd. - Segment focus

               12.4 Amazon.com Inc.

                              Exhibit 69: Amazon.com Inc. - Overview

                              Exhibit 70: Amazon.com Inc. - Business segments

                              Exhibit 71: Amazon.com Inc. – Key news

                              Exhibit 72: Amazon.com Inc. - Key offerings

                              Exhibit 73: Amazon.com Inc. - Segment focus

               12.5 Carters Inc.         

                              Exhibit 74: Carters Inc. - Overview

                              Exhibit 75: Carters Inc. - Business segments

                              Exhibit 76: Carters Inc. - Key offerings

                              Exhibit 77: Carters Inc. - Segment focus

               12.6 eBay Inc.

                              Exhibit 78: eBay Inc. - Overview

                              Exhibit 79: eBay Inc. - Business segments

                              Exhibit 80: eBay Inc.– Key news

                              Exhibit 81: eBay Inc.- Key offerings

                              Exhibit 82: eBay Inc. - Segment focus

               12.7 Jumia Technologies AG   

                              Exhibit 83: Jumia Technologies AG - Overview

                              Exhibit 84: Jumia Technologies AG - Product and service

                              Exhibit 85: Jumia Technologies AG – Key news

                              Exhibit 86: Jumia Technologies AG - Key offerings

               12.8 Namshi General Trading LLC        

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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