AVENTURA, Fla., June 1, 2012 /PRNewswire/ -- Thriving online startup mAuto Store has announced the launch of a brand new type of hubcap. On the heels of a shocking sales success in the past month this product is sure to keep the ball rolling when it is released May 31, 2012.
The problem facing the company was that wheel covers were not seen as cool. Rims always monopolized the bragging rights in customization while wheel covers were seen as the ugly ducklings but that may now be a thing of the past. CEO and Founder Lester Mapp said, "Hubcaps are cool too."
The company's collection of wheel covers to date would rival the latest rims in terms of artistic flair. To say that mAuto's wheel trims look amazing would be an understatement. It's as though someone cloned rims, made them lighter and easier to install and then released them into the wild to reproduce. The design is so precise at first glance no one would be able to tell that they are not rims.
From its virtual storefront window mAuto seems to be tempting its clients, just dangling enough of a product to whet everyone's appetite then quickly switching to another. Given the vast selection of product any client could choose blindfolded and still pick a winner.
The gutsy startup has not any displayed supernatural powers yet but the appeal of its hubcaps is far from normal. The product could easily be displayed on a wall full of rims and blend in comfortably. If it were just about visual appeal other companies would be tackling this age-old dilemma that drivers face, whether they should invest in rims or just buy hubcaps.
In a sense mAuto is making the answer to that question easier for people who love rims and that's includes pretty much anyone with a pulse. What could be more exciting than getting the exact effect on a car at a better price? Sure, a car is a huge investment but it's not always convenient or wise to throw thousands of dollars at it on cosmetics. If a company has the gumption to make cars look cooler with hubcaps while helping its clients save money there is no telling what else it might do.
mAuto Store is an online car accessories retailer and manufacturer based in Aventura, Florida. The company offers a unique online shopping experience for customers.
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SOURCE mAuto Store