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Orangetheory Fitness names PATH Official Sustainable Water Provider for Corporate Events and Releases Co-Branded Refillable Bottled Water for US Studios

PATH Becomes Official Sustainable Water Provider for Orangetheory Fitness Corporate Events in a Commitment to Phase Out Single-Use Plastic Bottles for Custom-Designed PATH Bottles

PATH was created to ensure a premium, 100% recyclable and refillable aluminum bottled water was affordable and accessible to the masses. (PRNewsfoto/PATH)

News provided by

PATH; Pathwater

Mar 22, 2021, 11:23 ET

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FREMONT, Calif., March 22, 2021 /PRNewswire/ -- Orangetheory® Fitness partnered with PATH, the first refillable bottled water brand, to provide a custom-designed bottled water for OTF Corporate events and to make available in select studios nationwide. Featuring Orangetheory Fitness' signature color, the sleek aluminum 20oz bottles are filled with ultra-purified water and can be infinitely refilled or 100% recycled.

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Orangetheory® Fitness partnered with PATH, the first refillable bottled water brand, on a custom-designed bottled water.

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Orangetheory Fitness Teams Up with PATH on a Custom-Designed Refillable Bottled Water.
Orangetheory Fitness Teams Up with PATH on a Custom-Designed Refillable Bottled Water.

"Our members have told us repeatedly that they are committed to reducing waste, and partnering with PATH is a key step to meeting that goal," said Dave Long, CEO and Co-Founder of Orangetheory Fitness. "Offering our members a sustainable alternative to plastic bottled water not only helps with hydration during workouts but also reduces our impact on the environment—creating a full circle effect to live more vibrantly."   

PATH's pH-balanced and electrolyte-infused Still water is housed in a sleek orange brushed-aluminum bottle, complete with a stylish, minimalist logo to encourage continuous reuse and refilling. Many Orangetheory Fitness studios feature refill stations to encourage reusing water bottles and reduce single-use plastic waste.

"Joining a brand that encourages taking care of yourself with a brand that's trying to take care of the planet is a huge win," said Shadi Bakour, CEO and Co-founder of PATH. "Hydration is obviously a key part of fitness, and a grab-and-go bottled water that is infinitely refillable allows members to interact with their favorite fitness brand both in and out of the studio."

Ali Orabi, CMO and Co-founder of PATH, adds, "PATH is not just a water brand. We are an opportunity for all people to play a role in the vitality of our planet. Our unique co-branding program, like our partnership with Orangetheory Fitness, allows consumers to engage with their favorite brands in a new way and rep the planet by refilling."

The co-branded refillable bottled water will be featured at Orangetheory Fitness corporate events beginning in 2021. Orangetheory Fitness PATH bottles are also available at select US studio locations.

About Orangetheory Fitness
Orangetheory® (www.orangetheoryfitness.com) makes it simple to get More Life from your workout. One of the world's fastest-growing franchise companies, Orangetheory has developed a unique approach to fitness that blends a unique trifecta of science, coaching and technology that work together seamlessly to elevate participants' heart rates to help burn more calories. Backed by the science of excess post-exercise oxygen consumption (EPOC), Orangetheory workouts incorporate endurance, strength and power to generate the "Orange Effect," whereby participants keep burning calories for up to 24 hours after a 60-minute workout. Orangetheory franchisees have opened over 1,400 studios in all 50 U.S. states and over 25 countries. The company was ranked #60 in Inc. magazine's Fastest Growing Private Companies list and was listed as #9 on the 2020 Entrepreneur Fast-Growing Franchise 500 list. Visit www.otffranchise.com  for global franchise opportunities.

About PATH
PATH is the first 100% refillable and recyclable bottled water in a premium aluminum bottle. Infinitely reusable, PATH bottles are a sustainable and affordable solution to end the single-use plastic water bottle crisis. PATH's Still, Sparkling and Alkaline water are available in 20 oz. and 25 oz. refillable aluminum bottles, all retailing for under $3. Easily accessible, PATH is available on drinkpath.com, Amazon, and in over 20,000 retailers worldwide. Follow the PATH journey on Instagram @pathwater.

Media Contact
Emily Gibbs, 858.527.5483
[email protected]

SOURCE PATH; Pathwater

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drinkpathwater.com

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