OrthoSynetics(TM) Adds ORTHOTRAC to Services Portfolio

SOUTHLAKE, Texas, Jan. 11 /PRNewswire/ -- OrthoSynetics(TM), the largest provider of business services to orthodontic practices worldwide today announced that it has partnered with the leading Practice Management Software - KODAK ORTHOTRAC. The combination of these two industry leaders provides the ultimate practice solution.

OrthoSynetics'(TM) affiliated doctors own and manage some of the most successful and profitable orthodontic practices in their communities. OrthoSynetics(TM) affiliated practices showed growth in 2009 despite the down economy with an eight percent patient consultation increase year-to-date versus the same period last year.

Adding ORTHOTRAC Software to OrthoSynetics'(TM) industry-leading practice management services and technologies will help affiliated practices benefit from the latest time and money-saving tools and techniques. This combination of services will significantly reduce the doctors' time focused on administrative tasks and allow them to do what they do best: create healthy smiles for patients.

"Adding the cutting-edge ORTHOTRAC Practice Management Software to our industry leading suite of business services will help practices improve their bottom lines," said Chris Roussos, President and CEO of OrthoSynetics(TM). "Coupled with our full portfolio of business services, this strategic relationship will allow both organizations to optimize their strengths for the success of our doctors."

"Practice management software technology must not only be easy and intuitive to use, it must ultimately enable doctors to improve every element of patient service and care," said Patrik Eriksson, CEO of PracticeWorks Systems, LLC, the exclusive maker of KODAK ORTHOTRAC Software. "ORTHOTRAC Software has done just that for 27 years, from streamlining customer billing and scheduling processes to innovative clinical file-sharing tools for referrals. OrthoSynetics and ORTHOTRAC are jointly committed to helping doctors grow stronger businesses."

The companies plan to roll out ORTHOTRAC Practice Management Software to more than 300 affiliated OrthoSynetics(TM) practices. Several practices are anticipating transitioning to ORTHOTRAC Software starting January 2010.

Sheila T. Birth, D.D.S., M.S., who is an OrthoSynetics(TM) affiliated doctor in the Dallas/Ft Worth, TX, area has been part of the initial launch.

Dr. Birth said: "The speed of competition never slows down in our business, so the right tools are an important part of creating a healthy and growing orthodontic practice. OrthoSynetics(TM) helps me take care of the business side of my practice so I can focus on treating my patients. I am very excited that OrthoSynetics(TM) will be adding ORTHOTRAC Practice Management Software. ORTHOTRAC's state of the art Practice Management Software will help my practice realize tremendous operational efficiencies. All told, I anticipate very favorable and profitable outcomes."

A rollout of ORTHOTRAC Software will begin in the spring of 2010 and will continue until all OrthoSynetics(TM) affiliated practices have successfully incorporated the software.

OrthoSynetics(TM) is an orthodontic and dental practice services firm which provides non-clinical business, marketing and administrative functions of orthodontic and dental practices, including advertising, practice operations consulting, financial reporting, real estate development and leasing, recruitment, human resources and payroll processing, purchasing, technical support and patient financial services. The company currently serves more than 300 orthodontic and dental practice locations throughout the US and Puerto Rico. For more information on how to put their services to work for your practice, visit www.orthosynetics.com.

PracticeWorks Systems, LLC, is the exclusive maker of KODAK Dental Systems, including ORTHOTRAC Software. KODAK Dental Digital Imaging and Practice Management Systems help dental professionals streamline workflow and enhance patient care by enabling them to capture, share, and use images and information easily and effectively. PracticeWorks is part of Carestream Health, Inc.'s dental systems group. Carestream Health is a leading provider of dental and medical imaging and IT solutions, serving customers in more than 150 countries. For more information, or to contact a PracticeWorks representative, call (800) 944-6365 or visit www.kodakdental.com.

SOURCE OrthoSynetics