BOSTON, Nov. 23, 2015 /PRNewswire/ -- Warner Communications, a world-class boutique public relations and communications firm, today announced it has been named public relations agency for O'verlays, the maker of lightweight, decorative fretwork panels designed for customizing IKEA furniture and other home decor products. Warner will lead media relations efforts to enhance the company's brand awareness and drive consumer interest in the coming months.
O'verlays is the leading designer of decorative fretwork and is internationally recognized for its affordable, specialized O'verlays Kits for IKEA®. Offering various patterns and sizes, O'verlays can be painted and easily attached to furniture, mirrors, walls, glass and more. With Warner's support O'verlays will debut its new "Boutique Hotel Collection," developed specifically for the hotel and hospitality industry, and has tapped the Boston area PR agency to boost awareness of this new product line.
"We are building a strong and collaborative partnership with Warner Communications," said Cheryle Rhuda, Founder and President of O'verlays. "Warner's deep understanding of the home décor market, and their customized approach to media relations, will be invaluable to establishing our brand as a household name with consumers and among the hotel and hospitality segment."
"We are thrilled to be working with O'verlays" said Carin Warner, agency founder and president, Warner Communications. "With furniture and decor being a significant expense for so many consumers, O'verlays offers unique, affordable and creative ways to update their homes and make them special. We are excited to build brand awareness for this great concept in home decorating."
About Warner Communications
Warner Communications provides strategic integrated communications counsel, including corporate and product communications, public relations strategy development, media relations, social media marketing, promotions, special events, product introductions, crisis management, and corporate identity, and a commitment to delivering unmatched product quality and client service.
O'verlays is the leading designer in decorative fretwork panel decor. Offering various patterns and sizes, O'verlays can be painted and easily attached to furniture, mirrors, walls, and glass. Internationally recognized O'verlays Kits for IKEA® are sized to fit IKEA's most popular furniture pieces. With a strong focus on affordable, high-end appeal furniture, all O'verlays products, including custom orders, are available for purchase on the company website and can be shipped internationally. In November 2015, O'verlays debuted its exclusive "Boutique Hotel Collection". For more information on O'verlays, please visit our website, like us on Facebook, follow us on Twitter and Instagram, and pin us on Pinterest!
Erin Vadala, Warner Communications
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SOURCE Warner Communications