NEW YORK, Dec. 30, 2015 /PRNewswire/ -- China faced decelerating economic growth at the end of the review period, which resulted in some consumers exercising more caution in their spending. As a result, overall packaged food saw current value growth slow in 2014 and 2015. Growth rates however remained strong, thanks to rising disposable income levels and urbanisation. The health and wellness trend and a focus on food safety are also fuelling growth, encouraging consumers to trade up both within packaged food and from unpackaged to...
Euromonitor International's Packaged Food in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
Product coverage: Baby Food, Baked Goods, Biscuits and Snack Bars, Breakfast Cereals, Confectionery, Dairy, Ice Cream and Frozen Desserts, Oils and Fats, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Soup, Spreads, Sweet and Savoury Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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