Palmetto Citizens FCU Chooses Baker Hill to Deliver End-to-End Lending on Corelation Keystone

CARMEL, Ind., Sept. 5, 2025 /PRNewswire/ -- Palmetto Citizens Federal Credit Union is taking lending to the next level. By partnering with Baker Hill — an industry leader in loan origination and digital lending technology — the credit union will automate its entire lending journey, from loan origination all the way to booking in their Corelation Keystone core system.

That means no more duplicate data entry, no more workflow silos; just a seamless process for staff and a faster, easier experience for members.

"We're always looking for ways to make lending easier, faster and more personalized for our members and business owners," said Carol Addy, chief revenue officer, Palmetto Citizens FCU. "With Baker Hill, we will be able to streamline how our team works — and with the LenderLink integration, we will be taking that automation all the way to the Corelation core. It's not just about speed; it's about having one seamless journey in the future for our staff and members alike."

With Baker Hill's loan origination platform connected with Corelation Keystone through Lowenstein and Associates' LenderLink, Palmetto Citizens FCU will make borrowing faster, clearer and more reliable for members. Loan decisions will be delivered with greater consistency and transparency, approvals will move more quickly without delays from manual re-entry and bookings will be more accurate; giving members a smoother experience while staff stay focused on personal service instead of paperwork.

"Credit unions like Palmetto Citizens are setting the tone for what modern lending should look like," said Andy Ivankovich, president and CEO of Baker Hill. "This is about more than just automating steps; it's about building an end-to-end experience that aligns with how members expect to borrow in today's digital-first world."

The partnership between Baker Hill and Lowenstein and Associates plays a critical role behind this transformation.

"We designed LenderLink to automate unique loan onboarding and funding processes. That eliminates friction and duplicate entry between best-of-breed LOS systems and the credit union core," said Zach Lowenstein, national sales director, Lowenstein and Associates. "Palmetto Citizens FCU is a prime example of what's possible when credit unions combine visionary leadership with smart, integrated technology."

For Palmetto Citizens FCU, the initiative is about more than efficiency. It's about delivering on their mission — giving individuals and member business owners the tools they need to thrive with less complexity and more confidence.

"This partnership proves that innovation in lending doesn't have to be complicated; it just has to be connected," said Ivankovich.

About Baker Hill
Founded in 1984 and headquartered in Carmel, Indiana, Baker Hill is a leading provider of cloud-based loan origination, risk management, and analytics solutions for financial institutions. With its award-winning Baker Hill NextGen^® platform, the company empowers banks and credit unions to drive growth, reduce risk, and improve productivity. Backed by Flexpoint Ford, Baker Hill continues to innovate and deliver technology that transforms the lending experience.

For more information, visit www.bakerhill.com or contact us at [email protected].

About Lowenstein and Associates
Lowenstein and Associates' time-tested integration tool, LenderLink^®, is a configurable middleware solution that pulls information from your loan origination system (LOS) and pushes it to your core processor. Since 1995, LenderLink has been moving loan data from its origination point to its loan servicing system by using the secure connections and API provided by the core processing provider. LenderLink accepts multiple kinds of LOS payloads and can pull from any LOS's modern API.

About Palmetto Citizens Federal Credit Union
Since 1936, Palmetto Citizens has proudly served the financial needs of its members. Today, the credit union manages over $1.4 billion in assets, employs more than 310 people, and serves over 100,000 consumers across 14 branches and nearly 50 ATMs. In addition to helping individuals achieve financial well-being, Palmetto Citizens is dedicated to supporting member business owners with the tools and resources they need to grow and thrive. For more information, visit www.palmettocitizens.org or call 803-732-5000.

SOURCE Baker Hill